Brand Tone

Informative & Educational, Empowering & Supportive, Natural & Holistic, Premium & Trustworthy, Modern & Innovative (with traditional roots)

Brand Values

• •Quality & Purity
• •Natural Wellness
• •Holistic Health
• •Tradition & Innovation
• •Transparency & Trust
• •Empowerment
• •Sustainability

Best Practices

• •Convey "Premium & Trustworthy" through Specifics: Instead of just saying "high quality," mention certifications (WHO GMP, Ayush Certified), the blend of North American innovation and Ayurvedic wisdom, and the expertise behind the formulations.
• •When discussing the "North American innovation" aspect, focus on quality control, research, and modern understanding that complements traditional wisdom.
• •Highlight the benefits of each ingredient and how they work synergistically to support overall well-being.
• •Use clear and concise language, avoiding overly technical terms unless explained.
• •Incorporate customer testimonials and success stories to build credibility.

Social Perception

Positive (among users), Trust in Natural/Herbal Products, Need for Information

Copy Examples

• •Pure, potent, and plant-based.
• •Our supplements are made with the finest natural ingredients, backed by North American research, and produced in WHO GMP certified facilities.
• •We harness the profound knowledge of Ayurveda and enhance it with innovative North American quality standards to support your holistic health journey.
• •Empowering fitness, performance, and everyday health through Ayurvedic solutions that work naturally with the body.
• •#StayBalanced #EvoHerbals #WellnessRevolution