Brand Tone

Warm, Personal, Creative, Passionate, Helpful, Customer-Oriented, Trustworthy, Local (Swiss), Modern, Stylish

Brand Values

• •Personalization & Uniqueness
• •Quality & Attention to Detail
• •Customer Satisfaction
• •Joy & Emotional Connection
• •Creativity & Design
• •Swiss Origin/Local Focus

Best Practices

• •Always Emphasize Personalization and Uniqueness: Ensure that copy consistently highlights the customizable nature of the products and how they allow customers to express individuality or create a truly personal gift. Use words like "your own," "unique," "one-of-a-kind," "personalized for you."
• •Maintain a Warm and Approachable Voice: Address the customer directly (using "you" and "your"). Keep the language friendly, positive, and empathetic, especially considering the emotional nature of gift-giving. Share the passion behind the brand, as seen in the "About Us" page.
• •Highlight Swiss Origin and Quality (Subtly): Mentioning "Made in Switzerland," "Swiss Design," or "Shipped from Switzerland" can reinforce trust and a perception of quality, particularly for the local market. Integrate this naturally, not boastfully.
• •Focus on the Emotional Benefit: Go beyond describing product features; explain the joy, memories, or connection the product will bring. Use storytelling elements where possible to evoke emotion (e.g., "capture precious moments," "a gift they'll cherish").
• •Encourage Interaction and Custom Requests: Consistently invite customers to share their ideas or ask for special customizations ("Have a unique idea? Let us know!", "We love bringing your visions to life!"). This reinforces the customer-oriented value and the bespoke nature of the offerings. Ensure calls-to-action are clear and inviting.

Social Perception

Friendly, creative, and reliable provider of personalized gifts. Customers likely perceive EVAA Shop as a go-to place for thoughtful, unique, and customizable gifts, especially for occasions like baby showers, weddings, or personal milestones. The Swiss identity likely adds a layer of trust regarding quality and delivery for local customers. The focus on design suggests that customers appreciate the aesthetic quality of the products.

Copy Examples

• •Welcome a little miracle with a gift as unique as they are. Our personalized baby blankets, lovingly designed in Switzerland, wrap your warmest wishes in the softest embrace. Create a keepsake that tells their story from day one. ✨ evaashop.ch
• •Years of love, beautifully framed. ❤️ Celebrate your journey together with a personalized photo poster from EVAA Shop. Each design is crafted with care in Switzerland, turning your cherished memories into timeless art for your home. evaashop.ch
• •Because some people just make life brighter! ✨ Surprise your bestie with a little piece of joy they can carry everywhere. Our custom keychains are designed with love and a touch of Swiss creativity. What will yours say? 😉 evaashop.ch
• •Home is where your story begins... and your unique style shines! 🏡 Make your entrance unforgettable with a personalized doormat from EVAA Design. Crafted with passion in Switzerland, it’s the perfect way to say 'welcome' in your own special way. DM us for custom requests! #EVAAshop #SwissDesign #PersonalizedHome evaashop.ch
• •Looking for a gift that truly speaks from the heart? At EVAA Shop, we pour creativity and care into every personalized treasure we design. From unique baby gifts to stylish home accents, find something special, made with love in Switzerland. Your story, our design. evaashop.ch 🇨🇭