Brand Tone

Helpful & Informative, Promotional & Urgent, Youthful & Trendy, Reliable & Trustworthy, Direct & Accessible

Brand Values

• •Authenticity
• •Quality & Reliability
• •Customer Centricity
• •Value for Money
• •Innovation & Trendiness

Best Practices

• •Prioritize "Authenticity" Messaging: Consistently include phrases like "100% Genuine," "Official Distributor," or "Guaranteed Authentic" in product descriptions, ads, and even customer service responses. This directly addresses a major customer concern and reinforces a core brand value.
• •Balance Promotional Excitement with Clear Information: While using urgent and exciting language for sales (e.g., "Don't Miss Out!", "Flash Sale!"), always back it up with clear, concise product specifications, warranty details, and how to verify authenticity.
• •Adapt Tone for Platform, Maintain Core Values: While TikTok content can be more playful and trendy, and website copy more formally informative, the underlying values of authenticity, quality, and customer support should remain evident across all channels.
• •Be Visually Consistent with Messaging: Ensure that images and videos used in marketing reflect the quality and authenticity of the products. Show clear branding, packaging (if highlighting anti-counterfeit features), and products in use in a way that aligns with reliability.
• •Educate and Empower: Continue creating content (blog posts, videos, FAQs) that educates consumers not just about products, but also about identifying fakes, proper battery care, and getting the most out of their accessories. This builds trust and positions the brand as a helpful authority.

Social Perception

Generally Positive for Authentic Products, Awareness of Counterfeits, Concerns about Durability/Issues (mixed), Appreciation for Promotions, Official Channels Recommended

Copy Examples

• •Headline: Tired of Fakes? Get 100% Genuine Eloop Power Banks Here! Body: Stop guessing! www.eloopthailand.com is your official source for authentic Eloop & Orsen power banks. Enjoy a 1-year warranty and fast charging you can trust. Shop now and power up with confidence! CTA: Explore Authentic Collection
• •Headline: Never Run Low Again! Orsen E53 – Sleek Power, Verified Speed. Body: Meet the Orsen E53: 10,000mAh of reliable power with PD 20W fast charging. Verified authentic, stylishly designed, and ready for your busy life. Don't settle for less. CTA: Get Your E53 Today!
• •Headline: TikTok Fave! ⚡️ Our Eloop EW55 Power Bank is Going Viral! Body: See why everyone's loving the Eloop EW55! Massive 20,000mAh capacity, MagCharge convenience, and the genuine quality you expect. Grab yours before it's gone – as seen on TikTok! CTA: Shop the Trend on TikTok Shop!
• •Headline: Is Your Eloop Real? 🤔 We Make it Easy to Check! Body: Your peace of mind matters. We provide clear guides to identify genuine Eloop products. Buy direct from www.eloopthailand.com for guaranteed authenticity and full warranty support. CTA: Learn How to Spot Fakes
• •Headline: Limited Time Offer! 🚀 Up to 60% OFF + Free Shipping! Body: Power up your savings! Get incredible deals on our best-selling Eloop and Orsen power banks and accessories. Genuine products, unbeatable prices, and delivered free to your door. Don't miss out! CTA: Shop Sale Now!