Brand Tone

Customer-centric, Helpful/Supportive, Confident, Direct and Informative

Brand Values

• •Customer Satisfaction
• •Quality Products
• •Growth and Improvement
• •Responsibility

Best Practices

• •Prioritize 'Customer Satisfaction' in Language: Always frame copy from the perspective of how the product or service benefits the customer and contributes to their satisfaction, echoing the core value.
• •Maintain a Helpful and Supportive Stance: Ensure that calls to action are clear and that avenues for support (like FAQs, contact information, and live chat) are easy to find and use friendly language.
• •Use Confident Language: Highlight the quality and reliability of products, but avoid hyperbole or unsubstantiated claims. Focus on proven performance and customer testimonials.
• •Provide Clear and Detailed Information: Ensure product descriptions are comprehensive and easy to understand, addressing common questions and concerns.
• •Adapt as the brand evolves or as customer feedback provides new insights.

Social Perception

Elevapers aims to be perceived as a reliable and customer-focused provider of quality vaping products, offering support and information to enhance the customer experience while maintaining a responsible approach to sales and usage.

Copy Examples

• •"Elevapers: Your satisfaction is our top priority. We're here to help you find the perfect vaping solution."
• •"Looking for the best vaping products? Elevapers offers a wide selection of high-quality e-liquids, mods, and accessories."
• •"Have questions? Our support team is available via live chat to assist you with all your vaping needs."
• •"Elevapers is committed to providing an excellent shopping experience. Shop with confidence knowing you're getting the best."
• •"Age Verification: You must be 21+ to enter our site and purchase vaping products. We take responsibility seriously."