Brand Tone

Informative, Educational, Aspiring, Positive, Trustworthy, Transparent, Direct, and Benefit-Oriented

Brand Values

• •Health & Wellness
• •Natural Solutions
• •Quality & Efficacy
• •Customer Satisfaction
• •Transparency
• •Longevity & Graceful Aging

Best Practices

• •Focus on educational content that explains the science behind ingredients and their benefits.
• •Highlight the natural and organic aspects of the supplements.
• •Use testimonials and reviews to build trust and demonstrate product efficacy.
• •Clearly state the benefits of each product and the problems they solve.
• •Avoid fear-based marketing and maintain transparency in all communications about ingredients and sourcing.

Social Perception

Generally positive, seen as a health-conscious choice, though some skepticism exists regarding efficacy and marketing.

Copy Examples

• •Embrace a healthier, more vibrant you.
• •Lunite’s natural, science-backed formula with MicroActive Melatonin helps you fall asleep faster and wake up refreshed. That's the Eden Boost Promise.
• •We believe in enhancing not just the years in your life, but the life in your years.
• •AlphaCleanse helps flush toxins and supports healthy digestion with a powerful blend of organic superfoods.
• •At Eden Boost, we combine the best of nature's ingredients with rigorous scientific research to create supplements you can trust.