Tono de Marca

Enthusiastic & Playful, Informative & Trustworthy, Eco-Conscious & Passionate, Community-Oriented & Inclusive, Aspirational & Creative

Valores de Marca

• •Sustainability & Environmental Responsibility
• •Quality & Performance
• •Transparency & Honesty
• •Cruelty-Free & Vegan
• •Joy & Self-Expression
• •Innovation

Mejores Prácticas

• •Always Emphasize 'Eco-Friendly' and 'Biodegradable'. Weave them naturally into product descriptions, social posts, and ads. Use terms like 'plant-based,' 'guilt-free sparkle,' 'planet-friendly,' and 'sustainable shimmer.'
• •Maintain an Enthusiastic and Positive Voice. Let this shine through in your language using upbeat words, exclamation points where appropriate, and a generally joyful tone, while still being informative about the eco-aspects.
• •Educate Gently. Focus on the positive solution you offer. Frame eco-consciousness as an empowering and beautiful choice.
• •Foster Community and Encourage Expression. Use inclusive language ('Sparkle Squad,' 'fellow glitter lovers'). Ask questions, encourage sharing of looks (UGC), and celebrate creativity. Highlight how your product allows for self-expression without harm.
• •Be Transparent and Build Trust. Clearly communicate what your glitter is made from (e.g., 'eucalyptus-based,' 'Bioglitter®') and its benefits (cosmetic grade, independently tested). Honesty about your product's eco-credentials will reinforce brand trust and loyalty. Ensure claims are accurate and easily understood.

Percepción Social

Positive & Trusted, Eco-Warrior Approved, Festival Essential, High Quality, Ethical Choice

Ejemplos de Copy

• •Unleash your inner sparkle without the eco-guilt! ✨ Our Original Biodegradable Glitter is plant-based, cruelty-free, and ready to make your world shine. Tag a friend who needs this guilt-free glam! #LuminosityGlitter #EcoFriendlySparkle #BiodegradableGlitter #SustainableBeauty #FestivalReady
• •Tired of plastic? So are we! Luminosity Glitter offers The Original Biodegradable Glitter that’s kinder to our planet. 🌿 Made from eucalyptus, it’s proven to biodegrade. Perfect for festivals, crafts, and everyday glam. Shop now and sparkle responsibly! 👉 [Link to website]
• •Dive into 'Ocean Dream,' our latest biodegradable glitter blend! Inspired by the sea, but designed to protect it. Made with our signature plant-based Bioglitter®, it’s super sparkly, cosmetic grade, and completely guilt-free. Get ready to make waves! 🌊
• •✨ Sparkle Sustainably! ✨ Your Eco-Glitter Update is Here! Hey Sparkle Squad! Ready to shimmer with a clear conscience? At Luminosity Glitter, we believe you shouldn't have to choose between dazzling looks and a healthy planet. That's why our Original Biodegradable Glitter is here to stay – plant-based, independently tested, and oh-so-fabulous!
• •Level up your look the eco-way! 🤩 Our biodegradable glitter is a game-changer. 🌱 Sparkly, safe for you & Earth! What look will you create? #EcoGlitter #GlitterMakeup #SustainableSparkle #LuminosityGlitter #TikTokBeauty