Brand Tone

Professional, Celebratory, and Collaborative

Brand Values

• •Craftsmanship & Quality
• •Customer Service & Partnership
• •Sustainability & Social Purpose
• •The Power of Recognition

Best Practices

• •Lead with the "Why": Always connect the product (the award) to its purpose (celebration, recognition, motivation). Focus on the emotional impact and value of acknowledging success, not just the physical object.
• •Use Professional and Evocative Language: Employ words that convey quality, artistry, and prestige. Use terms like "bespoke," "craftsmanship," "artful," "flawless," and "meticulous" to describe products and processes.
• •Maintain a Collaborative Tone: Frame the client relationship as a partnership. Use inclusive language like "Let's create," "Together, we can design," and "How can we help you celebrate?" to make clients feel involved.
• •Show, Don't Just Tell: Instead of simply stating the awards are high-quality, use client testimonials, case studies, and behind-the-scenes content to demonstrate it. Let the positive experiences of others build your credibility.
• •Weave in Brand Values: Regularly mention commitments to sustainability, social purpose, and quality craftsmanship in your content. This reinforces the brand's identity and appeals to clients who share those values.

Social Perception

Highly Positive and Respected

Copy Examples

• •Is your employee recognition program truly memorable? Don't let your team's greatest achievements be forgotten. Partner with us to create custom, artful awards that reflect your company's values and honor their contributions in a way that lasts. Let's build a culture of appreciation, together. #EmployeeRecognition #CorporateAwards #CompanyCulture #Craftsmanship
• •From a simple sketch to a stunning reality. ✨ This custom 'Visionary Leader' award was designed in close collaboration with our client to celebrate a decade of innovation. Every detail is crafted to tell a story of achievement. What story do you want to tell? #EclipseAwards #CustomAwards #Leadership #Recognition #Design
• •More Than an Award. It's a Masterpiece of Recognition. We craft bespoke awards that celebrate your most meaningful moments with artistry and precision.
• •Planning an awards gala? Elevate the experience with trophies that are as exceptional as the winners. At Eclipse Awards, we handle the design and creation with flawless execution, so you can focus on celebrating. Discover our collection of sustainable, artfully designed awards. #EventProfs #AwardsNight #CorporateEvents #Recognition
• •Ready to Celebrate This Year's Champions?