Brand Tone

playful, confident, and direct, with elements of empowerment and reassurance

Brand Values

• •Sexual Positivity and Pleasure: The core of the brand is an open and celebratory stance on sex and sexual enjoyment. "Do Me is all about sex-- fun, pleasureful..."
• •Confidence and Empowerment: A strong emphasis on products helping users feel more confident, attractive, and in control of their sexual experiences and personal beauty.
• •Natural Focus (where applicable): Repeated mentions of "all-natural," "natural ingredients," "paraben-free," and "cruelty-free" for some products. "We like to keep things as 'au natural' as possible."
• •Effectiveness and Satisfaction: The brand promotes the idea that its products work and offers guarantees for some. Descriptions aim to assure customers of tangible benefits like enhanced curves or tighter sensations.
• •Adventure and Exploration: Encouraging users to "indulge in your wildest desires" and try new things in their intimate lives.

Best Practices

• •Embrace Playful Confidence: Don't shy away from cheeky or bold statements, but ensure they align with a message of empowerment and fun, rather than being crude. Product names are a good example.
• •Focus on Benefits & Feelings: Highlight how the products make the user *feel* (e.g., confident, sexy, adventurous, reassured) rather than just listing features. "Feel like a confident stud."
• •Use Direct and Action-Oriented Language: Employ strong verbs and clear calls to action. Phrases like "START DATING..." or "GET AHEAD..." are direct and compelling.
• •Incorporate Reassurance: Where appropriate (especially for more intimate products), weave in elements of trust, such as mentioning natural ingredients, skin-friendliness, or satisfaction guarantees. "We like to keep things as 'au natural' as possible."
• •Maintain a Sex-Positive Stance: Consistently communicate in a way that is open, accepting, and celebratory of sexuality and pleasure, free from shame or apology. "Let's face it, you don't have sex because you have to...you have sex because you enjoy it! So hey, let's celebrate that fact instead of hide it."

Social Perception

Customers: Based on available reviews, customers who purchase the products often express satisfaction, particularly with the perceived effectiveness (e.g., pheromone colognes, enhancement creams) and sensory aspects (like scent). Some testimonials highlight positive results without adverse effects. Public (General): The brand operates in a niche that can be perceived differently depending on individual or cultural viewpoints towards erotic products. The direct and playful naming and marketing might be seen as bold and modern by some, while potentially off-putting to more conservative audiences. The brand embraces a "sex-positive" stance, which is a growing but not universally adopted perspective. Their product range, including items like intimate whitening creams and vaginal tightening gels, touches on aspects of body image and sexual wellness that are sometimes subject to societal debate. However, the brand frames these as empowering and confidence-boosting.

Copy Examples

• •Ready to be unforgettable? 😉 Our Seduce Her/Him cologne isn't just a fragrance; it's your secret weapon for turning heads and sparking undeniable attraction. Feel the confidence, own the moment. #DoMeErotic #Pheromones #Attraction #ConfidenceBoost #NightOut
• •Want a little extra oomph where it counts? Our [Product Name] cream is designed to help you feel your most fabulous and confident self. Made with [Key Natural Ingredient 1] and [Key Natural Ingredient 2], it's time to embrace your curves and say 'Hello, gorgeous!' with a smile. Flaunt it, love it, DO ME!
• •Psst... Your Wildest Desires Just Got an Upgrade! 🔥
• •Unleash Your Inner Vixen (or Stud)! 😉 Get 20% OFF All Pleasure Essentials This Week Only. It’s Time to Play!
• •What's one thing that instantly boosts your confidence in the bedroom? We'll go first: knowing our products are helping you shine! ✨ #DoMeTalks #SexualWellness #Confidence #Playful