Brand Tone

Friendly and Approachable, Local and Community-Oriented, Professional and Experienced, Helpful and Customer-Centric, Proud and Quality-Conscious

Brand Values

• •Quality
• •Customer Satisfaction
• •Community Focus
• •Personalization and Creativity
• •Reliability and Trust
• •Accessibility

Best Practices

• •Emphasize Local Connection: Consistently mention "Northwest Arkansas," "NWA," Fayetteville, or specific local events/clients to reinforce community ties. Use phrases like "your local print shop."
• •Maintain a Friendly, Conversational Voice: Use welcoming language. Address the audience directly ("you," "your team"). Avoid overly corporate jargon. Phrases like "Let's create something amazing together!" or "We're here to help" fit well.
• •Highlight Experience and Trust: Subtly weave in the "family-owned" aspect and their "30+ years of experience" to build credibility and trust without being boastful.
• •Focus on Customer Benefit and Ease: Frame services around how they help the customer (e.g., "make the process easy," "help you stand out," "quality you can wear"). Stress ease of ordering and quick turnarounds.
• •Showcase Pride and Quality: Use positive and enthusiastic language when talking about their work and products. Words like "proud," "quality," "top-notch," and "amazing" reflect their commitment to excellence. Share client stories and successful projects regularly.

Social Perception

Custom Tees is generally perceived as a reliable, local, family-run business that provides high-quality custom apparel and good customer service. They are seen as an integral part of the Northwest Arkansas community, catering to a wide range of needs from school spirit wear to business branding. The emphasis on "family-owned" likely contributes to a perception of trustworthiness and a personal touch. Their long history in the area further solidifies their reputation as an established and experienced provider.

Copy Examples

• •Your Vision, Our Expertise: Crafting NWA's Favorite Custom Tees for 30 Years. From school spirit to business branding, Custom Tees brings your designs to life with quality you can feel and service you'll love. Let's create something amazing together! #NWACommunity #CustomApparel #FamilyOwned
• •More Than Just a T-Shirt, It's a Statement. Make Yours with Custom Tees. Whether it's for your team, your event, or your business, we're here to help you stand out. Friendly service, top-notch quality, and designs that shine – that's the Custom Tees promise. Get your quote today! #FayettevilleAR #CustomPrinting #YourDesignOurPassion
• •Supporting Our NWA Neighbors, One Custom Design at a Time. We’re proud to be your local, family-owned print shop, serving Northwest Arkansas with custom screen printing and embroidery. Quality apparel for every occasion, made with care. #ShopLocalNWA #CustomTeesNWA #CommunityStrong
• •Got an Idea? We’ll Get it Printed! Fast Turnarounds, Friendly Faces. Need custom shirts for your next event or team? Don't stress! At Custom Tees, we make the process easy, from design to delivery. Experience the difference family-owned makes. #ScreenPrintingPros #NWAEvents #CustomEmbroidery
• •Quality You Can Wear, Service You Can Trust – That's Custom Tees. For over three decades, we've been helping Northwest Arkansas look its best with custom apparel. Partner with us for high-quality screen printing, embroidery, and a commitment to your satisfaction. #CustomTeesGraphics #TrustedInNWA #QualityPrint