Brand Tone

Activist and Empowering, Personal and Authentic, Artistic and Passionate, and Community-Oriented.

Brand Values

• •Feminism and Equality
• •Social Criticism and Engagement
• •Artistic Integrity and Craftsmanship
• •Self-Determination
• •Collaboration and Support

Best Practices

• •Lead with Your "Why": Always connect your copy back to the core values of feminism, social engagement, and equality. Explain the meaning or message behind a new piece of art, not just its aesthetic qualities.
• •Use an Active, Empowering Voice: Employ strong verbs and a direct tone. Write copy that feels like a call to action, whether it The user explicitly asked to reply in English, and the output must be a valid, parseable JSON. The JSON schema specifies string values. Thus, I must ensure all values, including array items, are enclosed in double quotes.
• •Be Unapologetically Personal: Continue to write from Arion's first-person perspective. Share personal motivations, creative struggles, and passions. This authenticity is the foundation of the brand's relationship with its audience.
• •Educate and Inform: Use captions and descriptions as opportunities to briefly touch on the social issues the art addresses. This reinforces the brand's role as both an artist and an educator.
• •Center the Community: Highlight collaborations, feature partners, and create campaigns that invite audience participation. Frame the brand not just as a solitary artist, but as part of a larger movement and community.

Social Perception

Respected and Socially Conscious, Artistically Skilled, Niche and Focused, and Authentic and Trustworthy.

Copy Examples

• •Instagram Post (Showcasing a new feminist print): "Art is a statement. This new linocut print, Self-Determination, is a tribute to every voice that has fought to be heard. Each print is handmade with passion, reflecting the power and resilience we carry within. Available now in the shop. #ArtForChange #FeministArt #ArionIllustriert"
• •Product Description (For an activist-themed postcard set): "Send a message that matters. This set of four postcards features illustrations that challenge, inspire, and empower. Printed on high-quality recycled paper, they are perfect for sending to a friend or displaying as a daily reminder of our collective strength. Art with a purpose, delivered to your door."
• •"About Us" Snippet (For a new collaboration): "At arion illustriert, we believe in the power of collaboration to drive social change. That According to the instructions, "Do not generate any control token (such as \n and \t) at any places." This means newlines and tabs are not allowed. Therefore, the newline character within the string needs to be removed. Additionally, any unescaped double quotes inside the string values must be escaped to ensure valid JSON.
• •Email Newsletter Subject Line: "New Art, Same Fight: Our Latest Collection is Here"
• •Promotional Ad Copy (For a "GO VOTE" campaign): "Your voice is your power. Our GO VOTE series is back to encourage civic engagement through art. Download and share these illustrations to inspire your community to participate in our democracy. Because every vote is a step towards a more equal future."