Brand Tone

Warm, evocative, sophisticated, authentic, and educational.

Brand Values

• •Quality: Finest ingredients and high-standard products
• •Well-being & Sanctuary: Promoting incense for peace and transformation
• •Customer Experience: Building a community of scent lovers
• •Natural & Ethical: Using natural ingredients, free from harmful chemicals
• •Authenticity: Providing genuine Arabian incense

Best Practices

• •Maintain a consistent tone of reverence and appreciation for the heritage and quality of the ingredients.
• •Use evocative language to describe the scents and the experiences they create, focusing on sensory details.
• •Emphasize the natural and ethical sourcing of ingredients to reinforce the brand's values.
• •Highlight the positive customer experiences and reviews to build trust and credibility.
• •Educate and inspire customers by sharing knowledge about incense, Bakhoor, Oud, and their benefits.

Social Perception

A provider of authentic, high-quality Arabian incense that offers a unique and delightful sensory experience.

Copy Examples

• •"Transform your space into a sanctuary with our exquisite incense, crafted with the finest ingredients sourced directly from Egypt."
• •"Experience the captivating aroma of our Bakhoor, a scent that evokes memories of ancient traditions and serene moments."
• •"Discover the art of incense burning and elevate your well-being with our natural, chemical-free blends."
• •"Join our community of scent lovers and immerse yourself in the enchanting world of Arabian fragrances."
• •"Indulge in the luxurious scent of Oud, a precious resin that has been treasured for centuries for its calming and transformative properties."