Brand Tone

Passionate and Enthusiastic, Customer-Centric and Supportive, Informative and Direct, Community-Oriented, Reliable and Trustworthy

Brand Values

• •Passion for Motorcycling
• •Customer Satisfaction
• •Quality and Reliability
• •Community Engagement
• •Integrity and Performance
• •Accessibility and Efficiency

Best Practices

• •Offer solutions, advice, and support rather than just selling products.
• •Staff are motorcycle enthusiasts; let this knowledge be apparent.
• •Highlight involvement, share rider stories (if applicable), and use inclusive language ('we,' 'us,' 'our community').
• •Maintain Clarity and Trust: Ensure all product descriptions, service commitments (like fast delivery and lowest price guarantees), and contact information are clear, accurate, and consistently presented across all platforms.
• •Use visuals (photos, videos) that reflect the motorcycling lifestyle and community.

Social Perception

Knowledgeable Resource, Community Supporter, Engaged on Modern Platforms, Localized

Copy Examples

• •Join a family that rides together.
• •Fast Delivery, Guaranteed Quality.
• •Alhaweemotors ensures you get high-quality, reliable motorcycle gear delivered fast across the GCC & KSA.
• •Our passion for motorcycling ensures that Alhawee Motors will always have the latest...
• •Add more smiles to your miles.