Brand Tone

Established & Trustworthy, Premium & Authentic, Knowledgeable & Passionate, Customer-Focused, Appreciative of Craftsmanship & Experience

Brand Values

• •Quality
• •Authenticity
• •Customer Satisfaction
• •Tradition & Heritage
• •Innovation & Modernity
• •Wide Selection & Accessibility

Best Practices

• •Emphasize Heritage & Trust: Consistently weave in the brand's long history (since 1960) to reinforce experience and trustworthiness.
• •Use Premium & Quality-Focused Language: Employ words like "authentic," "premium," "original," "finest," "handcrafted," and "high-quality" when describing products and the overall brand experience.
• •Highlight Selection & Expertise: Showcase the breadth and depth of the product range, catering to both enthusiasts and beginners, implying a deep understanding of the shisha market.
• •Focus on the Experiential Aspect: Connect products to the enjoyment and ritual of the shisha experience – "making every session special," "delightful aroma," "elevated smoking experience."
• •Maintain a Professional yet Passionate Voice: Combine reliable, customer-centric information (shipping, competitive prices) with language that conveys a genuine passion for shisha culture and product craftsmanship.

Social Perception

Trusted Retailer, Specialist Provider, Good Customer Experience, Community Presence

Copy Examples

• •Headline: Elevate Your Ritual. Since 1960. Body: For over 60 years, Alwan Shisha has been the trusted name for authentic, premium hookahs and accessories in Canada. Discover tradition, quality, and an unmatched selection. Make every session special.
• •Headline: The Art of Shisha, Perfected. Body: From handcrafted Egyptian classics to innovative German designs, explore our curated collection of the world's finest hookahs. At Alwan Shisha, we bring you original brands and an authentic experience, delivered to your door.
• •Headline: Beyond the Smoke: A Legacy of Quality. Body: We're more than just a shop; we're a cornerstone of the Canadian shisha community. Experience the Alwan Shisha difference – premium products, competitive prices, and a passion for the perfect session.
• •Headline: Curated for Connoisseurs, Welcoming to Newcomers. Body: Whether you're a seasoned enthusiast seeking rare finds or just beginning your shisha journey, Alwan Shisha offers technologically advanced and reliable products to suit every taste. Explore our extensive range.
• •Headline: Your Perfect Session Starts Here. Body: Discover an unmatched selection of hookahs, authentic flavours, and essential accessories at Alwan Shisha. We're committed to quality, innovation, and ensuring your shisha experience is truly special. Fast shipping across Canada.