Brand Tone

passionate, quality-focused, and authentic, trustworthiness

Brand Values

• •Quality
• •Handcrafted Excellence
• •Transparency & Honesty
• •Fairness
• •Customer Well-being
• •Passion for Tea
• •Sustainability/Environmental Consciousness

Best Practices

• •Emphasize Quality and Purity: Always highlight the organic nature, laboratory testing, and high standards of the ingredients.
• •Showcase the "Handcrafted" Aspect: Remind customers of the personal care and attention that goes into mixing and packing the teas.
• •Communicate with Passion and Authenticity: Let the genuine love for tea and dedication to the craft shine through in the language used.
• •Focus on Customer Well-being: Frame the benefits of the tea in terms of health, relaxation, and enjoyable experiences.
• •Maintain Transparency: Be open about sourcing, production processes, and the values that guide the brand.

Social Perception

positive, with an emphasis on high-quality organic tea. Perception of a more personal and dedicated brand.

Copy Examples

• •Taste the Passion in Every Leaf. Our organic teas are more than just a beverage; they're a handcrafted promise of purity and exceptional flavor. Discover your special tea moment with 7Tea.de.
• •Beyond Organic. Beyond Compare. At 7Tea.de, we double-test every batch because your well-being matters. Experience the difference that true dedication to quality makes.
• •From Our Hands to Your Cup. We believe in the art of tea. That's why every 7Tea.de blend is meticulously mixed and packed by hand, ensuring an authentic taste that machines simply can't replicate.
• •Sip with Confidence. Sip with 7Tea.de. Our commitment to fair practices and premium, lab-tested organic ingredients means you can enjoy every cup knowing it's good for you and good for the earth.
• •Unwind Naturally. Let the pure, intense flavors of our handcrafted organic teas transport you. At 7Tea.de, we're dedicated to bringing you moments of pure relaxation, one exquisite blend at a time.