Tono de Marca

Confident & Authoritative, Natural & Wellness-Oriented, Customer-Centric & Supportive, Direct & Benefit-Driven, Transparent

Valores de Marca

• •Quality
• •Natural Wellness
• •Customer Satisfaction
• •Integrity & Responsibility
• •Innovation
• •Efficacy

Mejores Prácticas

• •Anchor in Your "Why": Always circle back to the core mission—passion for natural wellness and customer well-being. Let this purpose infuse the language.
• •Prioritize Clarity and Honesty: Be direct about what the products are, how they are made (ChromaPure process, US-made), and their intended benefits, avoiding overly hyped or unsupported claims.
• •Speak with Authority, Backed by Facts: Highlight expertise in botanical processing, quality control, and unique formulations like 7-OH products. Use confident language that reflects this knowledge.
• •Emphasize Natural & Pure: Consistently use terms like "natural," "botanical," "pure," and "plant-powered" to reinforce the product's origin and the brand's alignment with natural solutions.
• •Maintain a Customer-Centric Voice: Frame benefits around the customer's needs and experiences (e.g., "Chill out & relax," "Socialize and feel good"). Reference customer satisfaction and the guarantee as a commitment.

Percepción Social

Aims to be perceived as a reliable, high-quality provider in the specialized Kratom and Kava market. Generally, consumers of botanical and natural wellness products seek efficacy, quality, and transparency.

Ejemplos de Copy

• •Real Botanicals: Pure. Potent. Plant-Powered Wellness. Experience the true potential of nature with our lab-tested Kratom and Kava. Crafted in-house for unmatched quality and genuine results. Find your balance, naturally.
• •Don't Just Cope. Thrive. Life throws a lot your way. Our unique 7-OH formulations and premium Kava shots are designed to help you navigate stress and enhance your well-being, so you can feel your best every day. Discover the Real Botanicals difference.
• •Your Journey to Natural Vitality Starts Here. At Real Botanicals, we're passionate about providing effective, natural alternatives. From responsibly sourced botanicals to our patented ChromaPure™ extraction, quality is in everything we do. Elevate your routine.
• •Unwind & Recharge. The Natural Way. Feeling overwhelmed or looking for a midday lift? Our Kava and Kratom products offer a natural path to relaxation and renewed energy. Made in the USA, satisfaction guaranteed.
• •Quality You Can Trust. Results You Can Feel. We control our process from plant to product in our own US lab, ensuring every Real Botanicals offering meets the highest standards of purity and potency. Because your well-being deserves nothing less.