Brand Tone

Empowering, handcrafted, community-focused

Brand Values

• •Empowerment
• •Craftsmanship
• •Community
• •Creativity
• •Authenticity

Best Practices

• •Maintain Consistency Across All Channels to build a recognizable and trustworthy brand personality.
• •Develop a detailed 'About Us' section to clearly communicate the brand's mission, values, and story.
• •Focus on empowering language and imagery that resonates with female entrepreneurship.
• •Highlight the unique skills and craftsmanship involved in your products.
• •Engage with your audience through storytelling, showcasing the passion behind the crafts.

Social Perception

A brand that supports and empowers women through unique, handcrafted products, fostering a community of creativity and craftsmanship.

Copy Examples

• •Welcome to 3 Krafty Women, where creativity meets craftsmanship!
• •Discover unique, handcrafted treasures made with passion and skill.
• •Empowering women through the art of crafting, one creation at a time.
• •Join our community of creative minds and find your next crafting inspiration.
• •Each piece tells a story, handcrafted with love and care by talented women.