Brand Tone

Professional and Knowledgeable, Solution-Oriented, Customer-Centric and Supportive, Reliable and Trustworthy, Innovative

Brand Values

• •Conservation and Sustainability
• •Customer Success and Empowerment
• •Transparency and Fairness
• •Innovation and Technology
• •Reliability and Quality Service

Best Practices

• •Always Emphasize Solutions and Benefits: Frame content around how Wild Energy helps solve specific problems (e.g., high utility costs, inefficient billing, lack of conservation) and the tangible benefits clients receive (e.g., cost recovery, reduced consumption, improved NOI).
• •Balance Technical Information with Clarity: While the products are technical, explanations should be clear, concise, and easily understood by property managers who may not be tech experts. Avoid overly jargon-filled language unless speaking to a highly technical audience.
• •Incorporate "Advanced Technology, Old-Fashioned Customer Service": This recurring positive feedback should be a guiding principle. Showcase innovation but always highlight the support, reliability, and customer-centric approach.
• •Use Data and Testimonials for Credibility: Back up claims with statistics (e.g., % energy saved, ROI) and real customer success stories. This reinforces the trustworthy and knowledgeable aspects of the brand.
• •Maintain a Professional yet Approachable Voice: The tone should be authoritative and expert, but also friendly, helpful, and supportive, reflecting their commitment to customer service and partnership.

Social Perception

As a Problem Solver, As a Partner for Efficiency, As an Advocate for Fair Billing and Conservation, As Technologically Advanced yet Approachable, Award-Winning and Reputable

Copy Examples

• •Headline: Stop Guessing. Start Saving. Wild Energy: Smart Metering for Smarter Utility Management. Body: Tired of absorbing fluctuating utility costs? Wild Energy’s advanced submetering solutions give you precise control over electricity and water usage, helping you recover expenses, promote conservation, and boost your bottom line. Experience the power of real data.
• •Social Media Post (Image: Clean dashboard analytics): Caption: Unlock hidden revenue and empower your residents. With Wild Energy, gain real-time insights into utility consumption, automate billing, and promote fairness. Our clients see an average 30% drop in energy use! Ready to transform your property's energy management? #SmartMetering #UtilityManagement #EnergyConservation #RVparks #Marinas #WildEnergy
• •Email Subject: Is Unmetered Utility Use Draining Your Profits? Body: Hi [Property Manager Name], Every unmonitored utility connection could be costing you. Wild Energy provides robust, reliable smart metering to help you accurately track and bill for actual energy and water usage. It's advanced technology, backed by good old-fashioned customer service, designed to make your operations smoother and more profitable. Let's chat about your needs.
• •Website Testimonial Snippet Focus: "Wild Energy has been a game changer for our park. We’ve automated readings, saved staff hours, and our guests appreciate the transparency." - [Customer Name], [Park Name]. Discover how "advanced technology with old-fashioned customer service" can revolutionize your utility management.
• •Benefit-Oriented Ad Copy: Headline: Drive Revenue. Reduce Waste. Wild Energy Makes It Simple. Body: Implementing fair utility billing doesn't have to be complicated. Wild Energy’s integrated smart meters provide the accurate data you need to recover costs, encourage conservation, and operate more efficiently. Future-proof your property today.