Brand Tone

Accessible, Friendly, Reassuring, Trustworthy, Service-Oriented, Comprehensive, Value-Driven

Brand Values

• •Customer Satisfaction
• •Accessibility
• •Quality
• •Convenience/Practicality
• •Trustworthiness

Best Practices

• •Use accessible and friendly language.
• •Emphasize security and customer satisfaction.
• •Highlight the convenience and comprehensiveness of the shopping experience.
• •Focus on providing value through competitive prices and quality products.
• •Maintain a service-oriented approach, always prioritizing customer needs.

Social Perception

Total Shopping aims to be perceived as a trustworthy and convenient online retailer in Brazil, offering a wide selection of high-quality products at competitive prices while prioritizing customer satisfaction and security.

Copy Examples

• •Olá, somos a TOTAL SHOPPING! Vem com a gente!
• •Secure Shopping: Shop with confidence knowing your information is protected.
• •Satisfaction or Refund: We guarantee your satisfaction or your money back.
• •Find everything you need in one place!
• •Professional Support: Our team is here to assist you with any questions.