Brand Tone

sophisticated, professional, and aspirational

Brand Values

• •Design Excellence
• •Creativity and Inspiration
• •Quality and Craftsmanship
• •Service to Professionals

Best Practices

• •Maintain an Expert Lexicon
• •Focus on Transformation, Not Just Products
• •Emphasize Curation and Exclusivity
• •Keep the Tone Consistently Professional
• •Speak to the "Why"

Social Perception

reputable, high-end supplier

Copy Examples

• •Introducing the Artisan Collection. Where timeless technique meets modern vision. Woven from the finest natural fibers, each textile tells a story of craftsmanship, ready to bring unparalleled depth and warmth to your next interior project.
• •Beyond Fabric. Beyond Wallpaper. We provide the essential elements for transformative design. Explore collections curated for the discerning eye. Welcome to Verve.
• •The Sculptural Weave. More than a pattern, it is a tactile experience. With its robust performance and rich, dimensional texture, this fabric is engineered to turn functional seating into a statement of artistry.
• •Your vision deserves the finest materials. We invite you to explore our newly-arrived European wall coverings, offering a palette that ranges from the subtly muted to the breathtakingly bold. Schedule a private viewing at our showroom today.
• •The final layer of a room is what elevates it from a space to a destination. Our latest collection of sheer fabrics filters light to create atmosphere, adding a delicate, yet decisive, touch of elegance. #VerveDesignerCollections #InteriorDesign #TextileDesign