Brand Tone

Confident & Bold, Contemporary & Trendy, Direct & Action-Oriented, Creative & Expressive

Brand Values

• •Individuality
• •Freedom of Expression
• •Unique Style
• •Creativity
• •Quality/Craftsmanship

Best Practices

• •Use confident and bold language to convey the brand's ambition and unique designs.
• •Incorporate current streetwear aesthetics and references to youth culture.
• •Maintain a direct and action-oriented approach in sales and promotional messaging.
• •Emphasize individuality and freedom of expression when describing products.
• •Highlight the brand's German origin and Berlin-based design to reinforce the perception of European style and quality.

Social Perception

An emerging German streetwear brand from Berlin, known for individuality, freedom of expression, unique style, European style and quality

Copy Examples

• •Unleash your unique style with Vencide Studios. Individuality, Freedom, Style.
• •Shop the latest TRACES collection and express yourself through fashion.
• •Black Friday Deals are here! Shop now and elevate your streetwear game.
• •Don't miss out! Warehouse Sale - Only today! Get your exclusive Vencide gear.
• •Free shorts with every order over [amount]! Upgrade your wardrobe now.