Brand Tone

friendly, approachable, and customer-focused

Brand Values

• •Customer Satisfaction & Service
• •Quality Products
• •Accessibility and Convenience
• •Community Building
• •Responsible Vaping

Best Practices

• •Prioritize Helpfulness and Expertise: Always aim to educate and assist the customer, whether they are a beginner or experienced. Use clear, jargon-free language where possible, or explain technical terms simply.
• •Maintain a Friendly and Welcoming Voice: Use conversational language. Address the customer directly (e.g., "you," "your"). Foster a sense of inclusion.
• •Highlight Value and Quality: Clearly communicate product benefits, special offers, and the quality of the products stocked. Be transparent about pricing.
• •Emphasize Community and Support: Encourage interaction and position the brand as a supportive resource for vapers.
• •Be Mindful of Regulations and Promote Responsibility: Stay updated on advertising guidelines and promote responsible vaping practices. Clearly communicate product information and any relevant legal compliance (e.g., TPD compliant). Avoid language that could appeal to minors.

Social Perception

Customers generally seem to perceive Vape Connect UK as a reliable source for vaping products, with positive mentions of their product selection, pricing, and customer service. They are described as "popular and friendly".

Copy Examples

• •New to vaping or a seasoned pro? Find your perfect puff at Vape Connect! Our friendly experts are here to guide you through the best kits, liquids, and disposables at prices you'll love. #VapeConnectUK #YourVapeJourney
• •Don't miss out on our 3 for £22 deal on top disposable vapes! All your favourite brands and flavours, ready to go. Shop online or visit us in Preston – open 7 days a week! #VapeDeals #DisposableVapes #VapeConnect
• •At Vape Connect, it's more than just selling vapes – it's about community. Got questions? Need advice? We're passionate about helping you find the right fit. Your trusted partner in vaping. #VapeCommunity #ExpertAdvice #QualityVapes
• •Looking for the latest vape tech or your go-to e-liquid? We've got you covered with a massive range of genuine, high-quality products. Experience the Vape Connect difference today! #VapeShop #PremiumVapes #UKVapers
• •Your satisfaction is our priority. From easy online ordering and fast worldwide shipping to in-store advice 365 days a year, Vape Connect is here for you. What are you waiting for? #CustomerFirst #VapeOnline #PrestonVapes