Tono de Marca

inspirational, educational, and empowering; professional yet approachable; consistently positive and focused on growth and opportunity

Valores de Marca

• •Accessibility
• •Empowerment
• •Community
• •Action-Orientation
• •Growth

Mejores Prácticas

• •Always Lead with Value: Whether it's a social media post, an email, or a course description, always start by highlighting the benefit to the user.
• •Use Empowering Language: Incorporate words and phrases that inspire action and build confidence, such as "master," "unlock," "transform," and "achieve."
• •Maintain a Positive and Encouraging Tone: Avoid fear-based marketing tactics. Instead, focus on the positive outcomes and opportunities that your educational products provide.
• •Keep it Clear and Concise: While professional, the language should be easy to understand for a broad audience. Avoid overly technical jargon where possible, or explain it in simple terms.
• •Include a Clear Call-to-Action: Every piece of copy should guide the user on what to do next, whether it's "learn more," "enroll now," "watch the video," or "join the community."

Percepción Social

A valuable, motivational, and reliable resource for individuals looking to enhance their skills in the digital realm; seen as a generous and knowledgeable authority in its niche for aspiring entrepreneurs and digital professionals.

Ejemplos de Copy

• •Ready to turn your passion into a profitable online business? Our new 'E-commerce Launchpad' course is here to guide you every step of the way. Stop dreaming and start building. Click the link in our bio to enroll and take the first step towards your entrepreneurial journey! #onlinebusiness #ecommerce #digitalmarketing
• •Feeling stuck in your marketing career? Level up your skills with our comprehensive 'Digital Marketing Mastery' program. Learn the latest strategies in SEO, content creation, and social media advertising from industry experts. Your future self will thank you. Learn more and enroll today!
• •5 Common Mistakes to Avoid When Starting Your Online Store
• •Unlock Your Potential. Master the Skills of Tomorrow with UT Akademi.
• •Join our free, live webinar this Thursday and discover the three secrets to building a powerful personal brand online. Reserve your spot now and learn how to stand out in a crowded digital world.