Your Brand Voice
Brand Voice Analysis
Analysis Details
Brand Tone
Primarily Informative and Transactional, Value-Oriented, Helpful/Solution-Oriented (Implied)
Brand Values
- •Comprehensiveness/Variety
- •Convenience
- •Affordability
- •Longevity/Trust
- •Customer Service (Aspirational)
Best Practices
- •Prioritize clear and concise language focusing on product benefits.
- •Use action-oriented verbs and a direct tone in calls to action.
- •Incorporate 'super cene' (super prices) messaging where appropriate, but avoid hyperbole.
- •Address concerns about user experience and fulfillment proactively.
- •Be Fact-Based and Transparent (Especially Regarding Stock/Delivery)
Social Perception
Seen as a Major Online Retailer, Reliable for Transactions (for many), Concerns about User Experience and Fulfillment, Overall Mixed Perception
Copy Examples
- •Kupi online – Više od 150 hiljada proizvoda za kuću i baštu! Brza dostava.
- •Super cene na sve što Vam treba za Vaš Dom. Pogledajte našu ponudu!
- •Sve za kuću na jednom mestu. Najstarija online prodavnica u Srbiji.
- •Iskustva korisnika govore: Pouzdana online kupovina sa širokim izborom proizvoda.
- •Tražite nešto specifično? Imamo sve što Vam treba! Pretražite našu ponudu.
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