Brand Tone

Helpful, Informative, Friendly, Approachable, Reliable, Efficient, Engaging, and Community-focused

Brand Values

• •Customer-centricity
• •Accessibility
• •Reliability & Trustworthiness
• •Efficiency
• •Sharing Korean Culture
• •Innovation

Best Practices

• •Prioritize Clarity and Simplicity: Given the nature of international shipping and proxy services, which can be complex, always explain processes in simple, easy-to-understand language. Avoid jargon where possible or explain it clearly.
• •Emphasize Helpfulness and Support: Continuously reinforce that the brand is there to assist. Use phrases like "We're here to help," "Let us handle it," "Easy steps." Highlight the responsiveness and kindness of customer service.
• •Maintain a Friendly and Approachable Voice: Use conversational language. Address the customer directly (e.g., "your," "you"). Infuse warmth and positivity, aligning with the stated value of "Korean kindness."
• •Showcase Efficiency and Reliability: Use action-oriented words and highlight the speed and dependability of the service. Refer to quick processing times and secure handling of packages.
• •Engage with the Community's Passion: Acknowledge and share in the excitement of customers, especially regarding K-culture (K-pop, K-beauty). Use relevant terminology where appropriate (e.g., "comeback," "bias," "haul") to show understanding and connection with the target audience.

Social Perception

Generally Positive, Trusted Proxy Buyer, Concerns about Recent Changes/Costs, Valued by K-pop Community

Copy Examples

• •Headline: Your Korean Wishlist, Delivered. Effortlessly. Body: From K-pop albums to the latest K-beauty, Delivered Korea makes shopping in Korea a breeze. We handle the buying and shipping, so you can just enjoy the unboxing! Get your free Korean address today. Call to Action: Shop Korea Now!
• •Headline: Never Miss a K-Pop Comeback Again! Body: Pre-orders, fan exclusives, and those hard-to-find items? We've got you covered! Our We Buy service takes the hassle out of Korean shopping. Tell us what you want, and we'll deliver Korea to your doorstep. Call to Action: Discover We Buy
• •Headline: Shipping From Korea Shouldn't Be a Puzzle. Body: Confused by Korean checkout pages or international shipping fees? Our friendly team and easy-to-use platform simplify everything. Fast, reliable, and always with a touch of Korean kindness. Call to Action: Learn How It Works
• •Headline: Your Global Gateway to Authentic Korean Products. Body: Whether it's for your collection, your skincare routine, or a taste of home, Delivered Korea connects you to the best of Korea. Reliable forwarding, transparent pricing, and a team that cares. Call to Action: Get Started Today!
• •Headline: Consolidate & Save! More Hauls, Less Shipping Stress. Body: Got orders from multiple Korean stores? Ship them all together in one box with Delivered Korea and save on international shipping. Smart, simple, and more room in your budget for goodies! Call to Action: Explore Consolidation