Brand Tone

Friendly, Engaging, Direct, Accessible

Brand Values

• •Customer Trust
• •Variety & Modernity
• •Convenience
• •Customer Satisfaction
• •Accessibility

Best Practices

• •Highlight Key Values Consistently: Always weave in the benefits of variety, modernity, convenience (Free Shipping, Pay on Delivery), and trust in your messaging across all platforms.
• •Emphasize solutions, ease of shopping, and the positive experience the brand aims to deliver, reinforcing the 'atención personalizada' value.
• •Maintain a direct and engaging approach in all communications.
• •Use accessible and friendly language in product descriptions and across the website.
• •Continue showcasing positive customer reviews and testimonials prominently.

Social Perception

A reliable e-commerce store focused on variety, quality, and customer satisfaction, with customers highlighting good product variety, quick delivery, and good service.

Copy Examples

• •Encuentra tus deseos, vive tus pasiones
• •AGREGAR AL CARRITO
• •La tienda en línea confiable donde la variedad se encuentra con la modernidad
• •Garantía de compra o te devolvemos tu dinero!
• •Envío Gratis, Paga al Recibir, Entrega garantizada