Brand Tone

Energetic, confident, community-oriented, approachable, supportive, straightforward, action-oriented, aspirational

Brand Values

• •Quality & Craftsmanship
• •Accessibility & Simplicity
• •Community & Team Spirit
• •Customer Empowerment
• •Speed & Reliability

Best Practices

• •Lead with Action and Energy: Start headlines and sentences with strong, action-oriented verbs (e.g., 'Design,' 'Create,' 'Unleash,' 'Dominate'). Use an energetic and confident tone that matches the passion of sports.
• •Speak the Language of the Team: Use terms like 'team identity,' 'your look,' 'team pride,' and 'game day.' Address the collective 'team' as much as the individual player to reinforce community values.
• •Highlight Key Value Propositions Consistently: In every relevant piece of copy, reiterate the core benefits: 'No Minimums,' 'Fast Turnaround,' 'Pro-Quality,' and 'Easy Design Process.' These are major decision-making factors for your audience.
• •Amplify the Voice of the Customer: Actively use testimonials and user-generated content in your marketing. Frame your copy around their stories of success and satisfaction. For example, instead of saying 'Our jerseys are great,' say 'See why teams like the 'Gators' trust our jerseys for their championship season.'
• •Maintain a Supportive and Celebratory Tone: Position the brand as a supporter and a fan of your customers. Celebrate their wins, feature their teams, and engage with their content positively. This builds a loyal community around the brand, turning customers into advocates.

Social Perception

Trusted and high-quality supplier for custom sports apparel; modern, digitally-native brand that understands its niche audience; 'by the players, for the players' image, built on product satisfaction and reliable service.

Copy Examples

• •Your Team. Your Design. Your Jersey. Stop waiting, start designing. Get pro-level custom jerseys with zero minimums and free, fast shipping. Create your team's look in minutes.
• •That winning feeling, powered by a look that’s all your own. 🏆 Huge congrats to the [Team Name] on their championship win! We’re proud to be part of your journey. Tag us in your team photos to be featured! #2seamz #TeamPride #CustomJerseys #BaseballLife
• •From Your Screen to the Field in Record Time ⚡️ This is how your custom gear is born. Ready to create yours? Link in bio! #customapparel #sportsgear #designprocess #2seamz
• •Don't Just Play the Part. Look It. The season is here. Is your team ready? Two Seamz makes it easy to design and order custom jerseys that build identity and intimidate the competition. With our vibrant, durable materials and fast turnarounds, you'll have the best look on the field. Design your victory today.
• •The Easiest Team Order You'll Ever Place. Tired of chasing down sizes and dealing with complicated suppliers? The Two Seamz design tool and simple ordering process make outfitting your team a breeze. No minimums. No hassle. Just high-quality custom gear, delivered fast. Get a free quote now.