Brand Tone

Professional and Direct, Service-Oriented, Value-Driven, Informative

Brand Values

• •Customer Focus/Solutions
• •Value for Money
• •Reliability & Speed
• •Accessibility
• •American Made (where applicable)

Best Practices

• •Develop a Brand Voice Guide
• •Prioritize Clarity and Conciseness
• •Emphasize Benefits Over Just Features
• •Maintain a Consistent Point of View
• •Review and Edit Regularly

Social Perception

The perception leans towards a practical, budget-conscious supplier for businesses needing trade show essentials, rather than a premium, high-end luxury brand.

Copy Examples

• •Headline (Website Banner): Make Your Next Trade Show a Success. Quality Displays, Expert Support, On-Time Delivery. Shop Now!
• •Product Description Snippet (Pop-Up Display): Effortless setup meets impactful design. Our lightweight pop-up displays ensure you're show-ready in minutes, not hours. Durable, vibrant, and budget-friendly. Get your custom quote today!
• •Email Subject Line (Promotion): Stand Out & Save: 15% Off All Custom Banners This Week Only!
• •Social Media Post (if they were to increase activity, e.g., LinkedIn): Preparing for an upcoming industry event? Don't let your booth blend in. TradeShowPlus offers a complete range of customizable exhibit solutions designed to maximize your impact without breaking the bank. Explore our new line of eco-friendly displays: [Link]
• •About Us Snippet (Website): At TradeShowPlus, we're dedicated to empowering your brand's presence. We provide businesses of all sizes with high-quality, affordable trade show displays and signage, backed by expert advice and reliable service. Your success is our priority.