Brand Tone

Helpful and Solution-Oriented, Enthusiastic and Appealing, Reassuring and Trust-Building, Direct and Benefit-Driven.

Brand Values

• •Customer Convenience
• •Product Quality
• •Customer Service
• •Problem Solving
• •Accessibility/Variety

Best Practices

• •Focus on Customer Solutions: Frame product descriptions and marketing copy around how the product solves a problem or makes the customer's life easier and more convenient, reflecting Thalassay's stated aim.
• •Maintain a Positive and Reassuring Stance: Consistently use optimistic language and reinforce guarantees like '100% Risk-Free Purchase' and 'Top-Notch Product Quality' to build and maintain trust.
• •Clearly state the benefits and features of products in straightforward language, as seen in their current product descriptions.
• •Highlight the convenience that each product offers to the customer's daily life.
• •Emphasize the quality and durability of the products to build long-term trust.

Social Perception

A provider of convenient, quality products with good service.

Copy Examples

• •Discover a complete solution to simplify all your outdoor tasks.
• •No matter what product, it can provide convenience for you, even become your favorite product, and become an indispensable thing in your life.
• •Cool things are worth waiting for!
• •100% Risk-Free Purchase
• •Exceptional Flexibility. Versatility. Leak-Proof Design.