Brand Tone

Informative, comparative, and helpful. A focus on providing value through curated lists and objective comparisons.

Brand Values

• •Objectivity
• •Expertise
• •Helpfulness
• •Value
• •Informativeness

Best Practices

• •Use data and comparisons to back up claims about products.
• •Focus on the benefits and advantages for the consumer.
• •Maintain an objective and informative tone.
• •Incorporate keywords related to 'top 10' and product categories naturally.
• •Use clear and concise language that is easy to understand.

Social Perception

A trusted source for product recommendations, perceived as objective, reliable, and focused on providing consumers with the information they need to make informed purchasing decisions.

Copy Examples

• •Discover the Top 10 Best Vacuum Cleaners of 2024 - Based on Expert Reviews and Customer Satisfaction.
• •Top 10 Smartwatches for Fitness Enthusiasts: A Comprehensive Comparison.
• •The Ultimate Guide to the Top 10 Coffee Makers - Find Your Perfect Brew.
• •Top 10 Baby Monitors with the Best Range and Features.
• •Top 10 Productivity Apps to Transform the Way You Work