Tono de Marca

professional, informative, and authoritative

Valores de Marca

• •Quality and Purity
• •Customer Empowerment through Knowledge
• •Reliability and Trust
• •Natural and Sustainable Sourcing

Mejores Prácticas

• •Prioritize Information over Persuasion: Always provide clear, accurate, and detailed product information, using technical terms confidently. The quality of information is the most persuasive tool.
• •Maintain a Professional and Authoritative Voice: Avoid casual language, slang, emojis, or excessive exclamation points. Write clearly, directly, and confidently to reflect expertise and reliability.
• •Focus on the 'How' and 'Why' for the Customer: Frame copy around how ingredients benefit the customer's end product, connecting product quality to their success.
• •Leverage Trust Signals in All Copy: Consistently integrate trust-building elements like 'Certified Organic,' 'COA Available,' 'Lab-Tested,' and 'Sustainably Sourced' wherever relevant.
• •Create a 'Content Hub' or Blog: Develop a resource center on the website with articles on topics like 'Understanding COAs' or 'Choosing the Right Carrier Oil' to reinforce education and authority, and improve SEO.

Percepción Social

Generally viewed as a legitimate and high-quality B2B/B2C supplier focused on product and service delivery rather than a lifestyle brand. Perceived as reliable for high-quality ingredients, with criticisms mainly around customer service and shipping issues. A straightforward, no-frills supplier.

Ejemplos de Copy

• •Subject: The Foundation of Excellence: Pure, Certified Organic Jojoba Oil is Back in Stock. Body: Your formulations demand the highest quality ingredients. Our Certified Organic Jojoba Oil, cold-pressed and meticulously tested for purity, is now available. Ensure the consistency and excellence of your product line. Review specifications and download the COA on our website.
• •Product: Bulgarian Rose Otto Essential Oil Experience the pinnacle of floral extracts. Steam-distilled from hand-picked Rosa damascena blossoms in the Rose Valley of Bulgaria, our Rose Otto offers an unparalleled aromatic profile. Ideal for fine perfumery and premium skincare formulations. INCI: Rosa Damascena Flower Oil. Purity guaranteed.
• •Headline: The Professional's Choice for Natural Ingredients. Sub-headline: From certified organic carrier oils to pure essential oils and cosmetic butters, we provide the quality-tested ingredients your business can rely on. Explore our catalog.
• •For over two decades, Natural Wholesale has been a trusted partner to creators and businesses. Our mission is simple: to provide the purest, most consistent natural ingredients available. We are not just suppliers; we are the foundation upon which your quality products are built. Our commitment is verified by our rigorous quality control and detailed documentation.
• •Headline: Wholesale Natural Oils & Butters Description: Professional-grade ingredients for cosmetics. Certified organic, pure, and reliable. Fast shipping. Shop Natural Wholesale today.