Tono de Marca

convenient, celebratory, and heartfelt

Valores de Marca

• •Convenience
• •Affordability
• •Freshness and Quality
• •Emotional Connection
• •Reliability

Mejores Prácticas

• •Always highlight the ease of use. Use phrases like "Simple to send," "Fits through the letterbox," and "Delivered to their door."
• •Connect the act of sending flowers to the emotion behind it. Use words like "joy," "surprise," "love," "celebrate," and "thoughtful."
• •Avoid overly descriptive or poetic language. The copy should be easy to scan and understand quickly, reflecting the no-fuss nature of the service.
• •Consistently mention "next-day delivery" and "freshness" to build trust and manage customer expectations.
• •Encourage immediate action with clear calls-to-action like "Shop Now," "Send a Bouquet," and "Order Today" to guide the user through the purchasing journey.

Percepción Social

a practical and straightforward online service for sending flowers

Ejemplos de Copy

• •Flowers Through Their Letterbox. Joy to Their Day. Sending love is simple. Choose from our stunning bouquets, and we’ll deliver fresh flowers through their door, ready to bloom. Free next-day delivery on all orders.
• •The Birthday Bloom Box. Make their birthday unforgettable. This vibrant mix of fresh carnations, alstroemeria, and delicate gypsophila arrives perfectly packaged to fit through the letterbox. A beautiful surprise to start their celebration the moment they get home.
• •Don't Forget Their Anniversary! An anniversary is a milestone worth celebrating. Our 'Everlasting Love' bouquet is the perfect way to show you care. Order today for free next-day delivery and make them feel cherished.
• •We're TLC Flowers: Spreading Happiness, One Letterbox at a Time. We believe sending flowers should be as easy as sending a card. That’s why we started TLC Flowers—to offer fresh, beautiful bouquets that fit through the door and bring an instant smile, without the fuss.
• •Think Flowers, Think TLC. Life’s busy. We make it easy to be thoughtful. Fresh flowers delivered to their door, even if they're not in. 💐 Surprise them with a letterbox bouquet. #TLCFlowers #LetterboxFlowers #UKDelivery