Tono de Marca

Elegant & Sophisticated, Artistic & Descriptive, Craftsmanship-focused, Direct & Informative (for contact)

Valores de Marca

• •Artisanal Quality & Craftsmanship
• •Elegance & Uniqueness
• •Tradition & Innovation
• •Cultural & Artistic Inspiration
• •Refined Aesthetics

Mejores Prácticas

• •Develop a Brand Voice Guide: Document key tonal attributes (e.g., "elegant," "artistic," "sophisticated," "descriptive"), preferred vocabulary (e.g., "refined," "splendor," "artisanal," "bespoke"), and phrases to avoid. This ensures anyone writing for the brand uses a consistent voice.
• •Emphasize Storytelling: Continue to weave narratives around the inspiration behind each collection (e.g., cultural journeys, artistic movements, architectural marvels). This reinforces the brand's depth and connection to art.
• •Highlight Craftsmanship & Materials: Consistently mention the "handmade" nature, "expert artisans," and the unique combination of "glass and natural materials" like silk. This underscores the quality and uniqueness.
• •Maintain Visual & Textual Harmony: Ensure the sophisticated and artistic tone of the copy is matched by high-quality, aesthetically pleasing visuals across all platforms (website, social media).
• •Educate the Audience: Briefly explain the artistic or cultural references in product descriptions where appropriate (like the Samarkanda or Déco Luxe descriptions). This adds value and reinforces the brand's commitment to art and design, appealing to a discerning customer.

Percepción Social

Emerging Brand, Limited Public Feedback, Potentially High-End/Niche, Caution for Newness

Ejemplos de Copy

• •Instagram Post: Transform your dining experience into a gallery of splendor. Our Samarkanda glass underplates, handcrafted by Italian artisans, weave tales of the ancient East with every intricate detail. Discover timeless elegance. #TITTIvtc #ArtisanalDecor #LuxuryDining #HandmadeGlass #ItalianDesign #ElegantHome
• •Website Product Snippet (Déco Luxe Collection): Indulge in the opulence of a bygone era, reimagined for contemporary living. The Déco Luxe Collection features sinuous geometric motifs and floral-inspired designs in handcrafted glass, turning every meal into an exclusive affair. Where art meets table. Inquire via email for bespoke sets.
• •Facebook Ad: Seeking more than just tableware? TITTI VTC offers handcrafted glass placemats and furnishings where Italian tradition meets modern artistry. Each piece is a unique expression of elegance, designed to elevate your home. Explore our collections and contact us to bring refined art to your table.
• •TikTok Video Caption (Showcasing a product being made or a beautifully set table): From artisan hands to your elegant home. ✨ Witness the fusion of glass and silk in our Metropoli Velata placemat – where urban mystique meets refined design. Dress your table with TITTI. #GlassArt #HomeLuxury #ItalianCraftsmanship #TableScape #UniqueDecor #tittivtc
• •Newsletter Introduction: Dear Connoisseur of Refined Living, At TITTI VTC, we believe that true elegance lies in the details. This month, we invite you to explore our newest arrivals – exquisite, handcrafted glass creations that promise to transform your surroundings into a testament to art and sophistication. Discover the unique.