Brand Tone

Professional and Experienced, Inspiring and Stylish, Customer-Oriented and Helpful, Quality-Conscious, Approachable

Brand Values

• •Quality
• •Expertise & Experience
• •Customer Satisfaction
• •Value for Money
• •Inspiration & Design
• •Reliability
• •Environmental Consideration

Best Practices

• •Always Emphasize Expertise and Heritage: Consistently mention the 30 years of experience to build trust and convey authority (e.g., "With three decades of tile know-how...", "Our 30-year journey in quality tiles...").
• •Use Inspiring and Descriptive Language: Paint a picture for the customer. Instead of just "Beige tile," try "Warm beige tiles that bring a serene and sophisticated touch to your bathroom oasis." Focus on the outcome and feeling the tiles create.
• •Maintain a Helpful and Approachable Voice: Even when discussing technical aspects, ensure the language is easy to understand and welcoming. Phrases like "We're here to help you find...", "Let us guide you through..." can be effective.
• •Highlight Quality and Value Proposition: Clearly communicate the benefits of choosing Laattaleevi – high-quality materials, durability, and fair pricing due to direct sourcing (e.g., "Premium tiles without the premium price tag," "Invest in quality that lasts.").
• •Showcase Customer Success & Solutions: Incorporate testimonials or short narratives (even if fictional for an ad) that show how Laattaleevi helped solve a customer's problem or achieve their dream space. Focus on the positive transformation.

Social Perception

Positive, Reliable Tile Specialist, Go-To for Renovators and Builders, Modern and Trendy, Helpful and Service-Oriented

Copy Examples

• •Headline: 30 Years of Tile Expertise, Designing Your Dream Space. Body: At Laattaleevi, we don't just sell tiles; we bring three decades of passion and knowledge to every project. From timeless classics to the latest trends, find the perfect, high-quality tiles with expert advice you can trust. Start your renovation journey with us today!
• •Headline: Inspired Spaces Start Here. Discover Our Latest Tile Collections. Body: Transform your home with Laattaleevi's stunning new tile arrivals. Explore our Idea Gallery and see how our quality tiles can create the atmosphere you've always envisioned. Great style and lasting value, direct from the best European factories.
• •Headline: Your Vision, Our Tiles. Unbeatable Quality, Unforgettable Service. Body: Planning a bathroom refresh or a kitchen makeover? Laattaleevi offers a vast selection of premium tiles backed by friendly, expert service. We’re here to help you choose the perfect fit, ensuring a beautiful result that lasts. Let's build something amazing together!
• •Headline: More Than Just Tiles: Your Partner in Beautiful, Lasting Renovations. Body: For renovators and builders who demand the best, Laattaleevi delivers. With direct factory contacts, we offer an exceptional price-quality ratio on an extensive range of tiles and supplies. Experience our commitment to your project's success.
• •Headline: Love Your Home Again. Find Your Perfect Tile Match at Laattaleevi. Body: Ready for a change? Our curated collection of stylish and durable tiles is here to inspire your next home project. From design advice to finding the perfect grout, our team is dedicated to making your experience seamless and enjoyable. Visit our online store or Jyväskylä showroom!