Brand Tone

Informal and Friendly, Enthusiastic and Passionate, Value-Oriented and Direct, Youthful and Trendy, Approachable and Engaging, Humorous

Brand Values

• •Affordability
• •Gamer-Centricity
• •Wide Selection & Accessibility
• •Transparency
• •Passion for Gaming Culture
• •Direct Customer Support

Best Practices

• •Speak Your Audience's Language: Use current gaming vernacular, references, and humor that resonate with your target demographic (e.g., gamers interested in deals). Keep it informal and enthusiastic.
• •Emphasize Value Consistently: Ensure the core message of 'great games at great prices' is a common thread in most communications. Make the savings clear and exciting.
• •Be Authentic and Passionate: Let your genuine enthusiasm for gaming shine through. Share news, engage in discussions, and create content that shows you're part of the gaming world, not just selling to it.
• •Maintain a Friendly and Approachable Demeanor: Use welcoming language, emojis where appropriate (especially on social media), and encourage interaction. Make customers feel like they're part of a community.
• •Keep it Direct and Energetic: Use strong verbs, exclamation points (sparingly for impact), and a generally upbeat rhythm in your writing to convey excitement and the 'epic' nature of the deals. Avoid overly corporate or stiff language.

Social Perception

ThunderKeys is primarily perceived by its audience as a platform for acquiring game keys at reduced prices. They have a positive sentiment within its niche and a strong connection with the Brazilian gaming community.

Copy Examples

• •Headline: Stop Dreaming, Start Playing! 🚀 Body: Your favorite AAA titles just got a price drop that’s too epic to ignore. Grab your next adventure at ThunderKeys – where legendary games meet legendary prices! #GamingDeals #PCGaming #ThunderKeys
• •Headline: Wallet-Friendly Weekends Ahead! 🎮 Body: Why wait for a sale when ThunderKeys brings the discounts to you, 24/7? Unlock instant access to a universe of games without breaking the bank. Level up your library today! #CheapGames #InstantGaming
• •Headline: New Release? Already Discounted! 😎 Body: That new game everyone’s talking about? Chances are, we’ve got it for less. Be the first to play AND save. Check out ThunderKeys – your #1 spot for epic prices on fresh titles! #GameChanger #SmartGamer
• •Headline: Fuel Your Gaming Passion! 🔥 Body: At ThunderKeys, we get it. More games, more fun! That's why we're constantly hunting down the best deals, so you can explore vast worlds and epic stories, for less. What are you playing next? #GamerLife #UnlockEpic
• •Headline: Join the ThunderKeys Crew! ⚡ Body: Awesome games, unbeatable prices, and a community that speaks your language. First-timers get 10% OFF with code WELCOME10! What are you waiting for? Your next favorite game is just a click away. #ThunderKeysCommunity #GamingSavings