Brand Tone

Friendly, Professional, and Supportive

Brand Values

• •Quality
• •Personalization
• •Customer-Centricity

Best Practices

• •Always Use a Welcoming and Personal Voice: Start communications with warm greetings like "Hello!" or "Welcome!". Share the story of the sister-duo to maintain the personal, family-owned feel.
• •Emphasize Collaboration and Partnership: Use words like "together," "we," and "let's" to position the brand as a creative partner rather than just a supplier. Frame the process as a shared journey with the client.
• •Highlight Quality and Customization in Every Description: Consistently mention the high-quality materials and the ability to customize designs. This reinforces the core brand values and justifies the premium nature of the products.
• •Incorporate Positive Customer Language: Weave phrases from glowing testimonials into marketing copy (e.g., "See why our clients say we're a 'dream to work with'"). This builds trust and lets satisfied customers speak for the brand.
• •Maintain a Supportive and Reassuring Tone: Acknowledge that planning events can be stressful. Use phrases that convey support and ease, such as "we'll take care of the rest," "stress-free," and "we're here to help," to reassure clients throughout the process.

Social Perception

Trusted, High-Quality, and Creative Partner

Copy Examples

• •Your love story is one-of-a-kind. Your invitations should be too. From elegant save-the-dates to stunning thank you cards, let's create something beautiful together. Schedule your complimentary design consultation today and let us bring your vision to life.
• •It's all in the details. We loved bringing this couple's romantic vision to life with custom-designed menus and place cards. The soft-touch card stock and elegant floral design created the perfect atmosphere for their special day. What can we create for you? #ThePrintedEvent #WeddingStationery #CustomDesign
• •Planning your big day? Don't settle for ordinary. At The Printed Event, our family-owned business specializes in creating exquisite, personalized wedding stationery that tells your unique story. From vision to reality, we're with you every step of the way. Learn more and see our portfolio at the link in bio!
• •Dreaming of the perfect wedding stationery? (Image of a beautifully arranged invitation suite). Let us help you turn that dream into a reality. We offer custom designs and high-quality printing to match any wedding style and budget. #WeddingInspiration #CustomInvitations #ThePrintedEvent
• •Printed to Perfection. Your event is special, and your printed goods should be too. We are a sister-operated team dedicated to creating beautiful, high-quality stationery for life's biggest moments. Let's get started on your design!