Brand Tone

approachable, helpful, and creative

Brand Values

• •Quality and Craftsmanship
• •Customer Collaboration and Support
• •Creativity and Personalization
• •Support for Small Businesses
• •Accessibility and Ease

Best Practices

• •Stay Approachable and Helpful: Always use clear, friendly language. When describing processes, break them down into simple steps. Frame your services as a solution to a customer's needs, whether it's for their business or a personal event.
• •Emphasize Collaboration: Use words like "together," "your vision," and "we help" to reinforce the idea of a partnership with your clients. This builds trust and makes the process feel more personal.
• •Showcase, Don't Just Tell: Let the quality of your work speak for itself. Use high-quality photos and videos of your finished products. Share customer testimonials and user-generated content (with permission) to build social proof.
• •Adapt to the Platform, but Keep the Core Tone: While your tone on TikTok might be more playful than on your website's business portal, the core tenets of being helpful, creative, and quality-focused should remain consistent.
• •Maintain a Positive and Encouraging Voice: Your copy should inspire creativity and confidence in potential customers. Use positive language and focus on the exciting outcome of creating a custom product. Phrases like "bring your vision to life" and "create something unique" are effective.

Social Perception

The public perception of TheCustomStudio, as gleaned from available online feedback, is overwhelmingly positive. Customers frequently describe the products as "perfect" and of "amazing quality." The brand is seen as reliable, with fast turnaround times and responsive customer service. The testimonials on their website and reviews on other platforms suggest a high level of customer satisfaction, with many expressing that the company "went above and beyond." There is no significant online presence of negative feedback or criticism, indicating a consistently positive customer experience.

Copy Examples

• •Your brand deserves to be seen. We help small businesses like yours make a statement with high-quality, custom apparel. From team uniforms to client gifts, let's create something together. DM us to start your project! #SmallBusinessMerch #CustomApparel #BrandBuilding
• •The perfect uniform for your 'I Do' crew! ✨ Get your custom bachelorette party gear and make memories that last. Link in bio to design yours! #BacheloretteParty #BrideTribe #WeddingVibes #CustomSweatshirts
• •Made with love. Created with purpose. Design a one-of-a-kind gift that speaks from the heart. Our attention to detail ensures your vision comes to life perfectly. Start creating now.
• •From corporate wear to couple's gear, we bring your ideas to life. At TheCustomStudio, we believe in quality craftsmanship and a personal touch. Whatever you're imagining, we can make it happen. Explore our custom options today!
• •It's all in the details. ✨ We're obsessed with quality, so you can be obsessed with your custom gear. #Embroidery #CustomDesign #QualityCraftsmanship