Brand Tone

Romantic, Elegant, Modern, Enthusiastic, Personal, and Handmade

Brand Values

• •Capturing Memories
• •Quality & Craftsmanship
• •Personalization & Uniqueness
• •Customer Satisfaction
• •Love & Celebration
• •Sustainability

Best Practices

• •Embrace Romantic & Evocative Language: Use words that evoke emotion, love, and cherished memories. Words like "cherish," "unforgettable," "magical," "heartfelt," "dream," and "love story" align well.
• •Highlight Quality & Craftsmanship: When describing products, emphasize the attention to detail, quality of materials, and the handmade aspect (where applicable) to convey elegance and care.
• •Focus on the "Why" - The Emotional Benefit: Don't just sell a product; sell the experience and the emotion it brings – the joy of captured voices, the beauty of a personalized touch, the celebration of a unique bond.
• •Maintain a Modern yet Timeless Feel: While offering innovative products, ensure the language remains sophisticated and elegant, avoiding overly casual slang or fleeting trends that might quickly date the brand.
• •Be Authentic and Personal: Reflect the "made with love" aspect in your communication. A friendly, approachable, yet polished tone will resonate with couples planning an intimate and significant event. When appropriate, share stories or inspirations behind products.

Social Perception

Positive, Innovative, Modern, Trusted, and Inspirational

Copy Examples

• •For an Audio Guest Book Ad: "More than messages, they're echoes of joy. Capture the voices, laughter, and heartfelt wishes of your loved ones on your special day. Our elegant Audio Guest Book: where memories speak forever."
• •For a Personalized Bridal Accessory: "Elegance, handcrafted for you. Our bespoke bridal accessories add that uniquely personal touch to your dream day. Because every detail of your love story deserves to shine."
• •General Brand Ad (Social Media): "From 'Yes!' to 'I Do' and every cherished moment in between. Weddorable brings you lovingly selected wedding treasures, designed to make your celebration unforgettable. Discover the art of beautiful beginnings."
• •For a Wedding Gift Item: "Give a gift that speaks from the heart. Explore Weddorable’s collection of unique wedding presents, thoughtfully curated to celebrate their forever. Timeless. Personal. Adorable."
• •Website Homepage Snippet: "Weddorable: Curating beautiful moments for your unique love story. Discover handpicked bridal accessories, personalized keepsakes, and innovative ways to capture the magic of your wedding day. Let's make it unforgettable."