Brand Tone

friendly, helpful, and professional

Brand Values

• •Customer Focus & Service
• •Quality
• •Speed & Reliability
• •Local Community Support
• •Accessibility & Approachability

Best Practices

• •Always Prioritize the Customer: Frame your copy around how your services benefit the customer and solve their problems. Use "you" and "your" frequently.
• •Maintain a Helpful and Approachable Demeanor: Even when discussing technical aspects of printing, keep the language clear, simple, and inviting. Avoid overly corporate jargon.
• •Highlight Speed and Reliability: Consistently mention your quick turnaround times and dependable service, as this is a key differentiator.
• •Emphasize Local Connection: Regularly reference your commitment to the West Island community to reinforce your local identity.
• •Ensure Professionalism: While friendly, ensure all copy is grammatically correct, error-free, and clearly communicates the quality and professionalism of your services.

Social Perception

reliable and community-oriented local printing service

Copy Examples

• •Need your prints in a hurry? We're your local West Island printshop, dedicated to quality and super-fast turnarounds. Let's make your project shine! #SameDayPrinting #LocalPrinter
• •From vibrant flyers to professional business cards, The Business Box has all your printing needs covered. We care about your project as much as you do. Get your quote today! #QualityPrinting #MontrealBusiness
• •Supporting our West Island community, one print at a time. Whether you're a local business, school, or artist, we're here to help you look your best. #CommunityLove #PrintLocal
• •Don't let printing deadlines stress you out! Our team at The Business Box offers reliable, high-quality printing with a smile. Fast, friendly, and always professional. #PrintServices #CustomerFirst
• •Got a custom print job? We love a challenge! Contact The Business Box for personalized service and expert advice. We're here to bring your vision to life. #CustomPrinting #YourLocalPrinter