Brand Tone

informative, scientific-oriented, and cautiously optimistic

Brand Values

• •Scientific Exploration and Innovation
• •Health and Longevity
• •Quality and Purity
• •Education and Transparency

Best Practices

• •Prioritize Scientific Accuracy and Substantiation: Always back claims with credible research where possible, and be transparent about the stage of research (e.g., animal studies vs. human trials). Avoid overstating benefits or making definitive medical claims. Cite sources or refer to research generally.
• •Educate, Don't Just Sell: Focus on providing valuable information that empowers the audience to understand the science and concepts behind the products. This builds trust and positions the brand as a knowledgeable authority.
• •Use Precise and Clear Language: While discussing scientific topics, strive for clarity and avoid excessive jargon that could alienate the audience. Explain complex terms simply.
• •Maintain a Tone of Responsible Optimism: Convey enthusiasm for the potential of biohacking and longevity science, but temper it with a realistic understanding of current research limitations. Avoid sensationalism.
• •Develop a Glossary of Brand Terminology: Ensure consistent use of key terms related to your products, the science, and the brand's mission (e.g., "C60," "fullerenes," "telomeres," "cellular health," "biohacking," "longevity") across all communications.

Social Perception

Positive for Product Efficacy (among users), Niche Appeal (Biohacking/Longevity Community), Skepticism/Need for More Research (Wider Audience), Emerging and Experimental

Copy Examples

• •Headline: Unlocking Cellular Vitality: Explore the Science of C60 and Telomere Support. Body: At Telomas Biolabs, we delve into the intricate mechanisms of aging. Discover how our C60 Olive Oil, formulated based on emerging research, aims to support your body's natural resilience at a cellular level. Learn more about the potential of C60.
• •Headline: The Future of Wellness is Now. Are You Ready? Body: Biohacking isn't just a trend; it's a proactive approach to well-being. Telomas Biolabs offers premium supplements designed to complement your journey towards optimized health and longevity. Explore our research-backed solutions.
• •Headline: Beyond the Hype: Understanding C60 Fullerenes. Body: We believe in informed choices. Our blog breaks down the science behind C60, its antioxidant properties, and the ongoing research into its potential benefits for vitality and lifespan. Empower your health journey with knowledge.
• •Headline: Telomere Protection: A Key to Healthy Aging? Body: Scientists are increasingly focusing on telomeres – the protective caps on our DNA – in the study of aging. Telomas Biolabs is committed to exploring natural compounds that may support telomere health. Join us in exploring the frontiers of longevity.
• •Headline: Quality You Can Trust: Our Commitment to Purity and Efficacy. Body: When it comes to your health, only the best will do. Telomas Biolabs’ C60 Olive Oil is meticulously prepared using high-grade C60 and premium extra virgin olive oil, ensuring you receive a product designed for optimal potential.