Brand Tone

enthusiastic, indulgent, and discovery-oriented

Brand Values

• •Variety and Novelty: Teimim clearly values offering a diverse and unique selection of international products that are not readily available locally. They emphasize "rare products" and "new flavors."
• •Nostalgia and Joy: The brand connects with the joy and memories associated with beloved snacks and sweets. They talk about "every new taste is a celebration, and every beloved taste is a memory."
• •Accessibility: They aim to make these international products easily accessible to customers in Israel through their online store and physical locations.
• •Customer Service: While not heavily emphasized in all materials, the "About Us" page mentions a commitment to "fast and quality service." One review also mentioned "good service."

Best Practices

• •Use Excitable and Evocative Language: Employ words that convey enthusiasm, delight, and the thrill of discovery (e.g., "amazing," "incredible," "secret stash," "limited edition," "flavor explosion").
• •Tap into Nostalgia: Reference the joy of childhood favorites or the excitement of trying something new and exotic. Ask questions that trigger fond memories.
• •Focus on the Experience: Highlight not just the product, but the feeling it evokes – the joy of a treat, the fun of sharing, the excitement of finding something unique.
• •Keep it Light and Playful: Maintain a fun, approachable, and slightly indulgent voice. Avoid overly formal or technical language.
• •Emphasize Exclusivity and Rarity (where applicable): Highlight that these are products not easily found elsewhere in Israel, making customers feel they are getting something special.

Social Perception

go-to source for unique and imported sweets and snacks. They cater to a desire for novelty, nostalgia, and indulgence. Customers probably see them as a fun brand that allows them to discover or rediscover international favorites. The focus on well-known international brands likely lends a sense of familiarity and trust, even if the specific products are new to the local market.

Copy Examples

• •Unlock a world of flavor! Explore rare international snacks and rediscover your childhood favorites at Teimim.com. Your next sweet adventure is just a click away!
• •Remember that candy you loved from your trip abroad? We probably have it! Dive into Teimim.com's treasure trove of global treats and satisfy those cravings.
• •Why settle for ordinary? Teimim.com brings the most exciting, sought-after snacks and drinks from around the world, right to your doorstep in Israel. Get ready to be amazed!
• •From iconic chocolates to a vibrant variety of candies and unique drinks – Teimim.com is your passport to a universe of deliciousness. What will you discover today?
• •Warning: May cause extreme happiness! Our latest shipment of international goodies has just landed on Teimim.com. Stock up on joy (and maybe hide some for later!).