Brand Tone

Knowledgeable & Specialised, Quality-Oriented, Customer-Focused & Welcoming, Value-Driven, Mystical & Symbolic, Spiritual/Protective

Brand Values

• •Variety & Selection
• •Quality
• •Customer Satisfaction
• •Value for Money
• •Authenticity (for oils)
• •Symbolism & Meaning (for jewelry)

Best Practices

• •Define Your Core Personality
• •Understand Your Audience
• •Develop a Tone of Voice Guide
• •Consistency Across All Channels
• •Balance Mysticism with Clarity

Social Perception

Tayaet USA Inc. (Physical Store & Oils): Customers perceive the store positively, often citing the wide selection, quality of oils, fair pricing, and especially the high level of customer service. It's seen as a 'must-visit establishment' and a 'community favorite' in Los Angeles for oils and incense. TAYAET Jewelry (Online): The social perception of the jewelry line is less clear due to the lack of specific reviews found. However, the types of products offered (evil eye, all-seeing eye) are generally popular talismans. The perception would likely be influenced by the quality, design, and price point of the jewelry, as well as the overall online shopping experience.

Copy Examples

• •Adorn Yourself with Meaning. Discover TAYAET's Protective Eye Collection. More than just jewelry, our All Seeing Eye and Evil Eye pieces are crafted to resonate with ancient symbolism and modern style. Find your talisman today.
• •TAYAET: Where Ancient Symbols Meet Contemporary Design. Explore our curated collection of necklaces, bracelets, and earrings, each piece carrying a story of protection, intuition, and timeless elegance.
• •Feel the Power. Wear the Protection. TAYAET’s Evil Eye jewelry is designed not just to accessorize, but to empower. Embrace positive energy with our beautifully crafted amulets.
• •Unveil Your Inner Vision with TAYAET's All Seeing Eye Jewelry. Finely detailed and rich in symbolism, our All Seeing Eye collection is a reminder of clarity, intuition, and the beauty of looking deeper.
• •Quality Craftsmanship, Mystical Charm: The TAYAET Jewelry Promise. Each piece in our symbolic jewelry collection is chosen for its beauty and significance, offering you a meaningful accessory that lasts.