Brand Tone

Inspirational & Empowering, Reassuring & Trustworthy

Brand Values

• •Self-Expression
• •Accessibility
• •Quality & Safety
• •Individuality & Creativity
• •Joy & Comfort

Best Practices

• •Maintain an inspirational and empowering tone that encourages self-expression and individuality.
• •Highlight the accessibility of temporary tattoos as a commitment-free way to experiment with body art.
• •Emphasize the quality and safety of the products, using skin-safe and non-toxic materials.
• •Focus on the joy and comfort that the tattoos bring to customers, enhancing their daily lives and moments.
• •Use reassuring and trustworthy language, providing satisfaction guarantees and addressing safety concerns.

Social Perception

Positive association with self-expression, Empowerment through choice, Growing acceptance as a playful form of body decoration.

Copy Examples

• •Express yourself without commitment! Discover our wide range of temporary tattoos and let your personality shine.
• •100% Satisfaction Guaranteed. If you're not happy with your purchase, we'll make it right.
• •Make tattoo art accessible and commitment-free, promoting individuality and self-expression
• •Free Shipping on orders over $30
• •Experiment with body art without long-term commitment.