Brand Tone

Professional and Solution-Oriented, Innovative and Modern, Supportive and Accessible, Benefit-Driven

Brand Values

• •Efficiency: Helping businesses save time and automate processes.
• •Accuracy: Reducing pricing errors.
• •Profitability: Helping businesses improve margins.
• •Modernization/Innovation: Providing access to IoT technology for smaller retailers.
• •Sustainability: Offering paper-free pricing solutions.
• •Customer Empowerment: Giving retailers more control over operations and customer experience.
• •Simplicity: Easy to set up and use.

Best Practices

• •Focus on "You" (the Retailer): Always address the retailer directly and highlight how Tagr.shop solves *their* specific problems and helps *them* achieve their goals (e.g., "You'll save time," "Your margins will improve").
• •Lead with Benefits, Support with Features: Start by explaining the tangible advantages (e.g., "Increase margins by 5%") before detailing the features that enable them (e.g., "real-time POS sync").
• •Use Clear, Concise, and Action-Oriented Language: Avoid overly technical jargon where possible. Make a direct case for efficiency and improvement. Use strong verbs.
• •Maintain a Professional and Supportive Voice: Position Tagr.shop as a knowledgeable partner and a reliable solution provider that empowers small and medium businesses.
• •Be Consistent with Key Value Propositions: Regularly reiterate the core benefits like error reduction, time savings, margin improvement, and sustainability across all communications.

Social Perception

Retailers using the system (according to testimonials) perceive it as a time-saver, efficient, and well-supported. The broader perception of digital price tags is linked to store modernization, improved accuracy, and enhanced customer experience through dynamic information display. There's an educational aspect, as some retailers might be hesitant about adopting new technologies.

Copy Examples

• •Headline: Stop Wasting Hours on Price Changes. Start Maximizing Profits. Body: Tagr.shop delivers the #1 digital pricing solution for savvy retailers. Automate updates, eliminate errors, and boost your margins by an average of 5%. Get your Discovery Kit today! Call to Action: Discover Smart Pricing.
• •Headline: Future-Proof Your Retail Business with Tagr.shop. Body: Embrace the ease of digital price tags. Real-time updates, seamless POS integration, and paper-free operations. Give your customers the best, and your staff a break. Call to Action: Learn More & Get a Free Trial.
• •Headline: Error-Free Pricing is Here. So is More Profit. Body: Tired of manual pricing mistakes eating into your bottom line? Tagr.shop’s intelligent digital tags ensure 100% accuracy, so you can focus on what truly matters – growing your business. Call to Action: See Tagr in Action.
• •Headline: Small Business, Big Tech Advantage: Meet Tagr.shop. Body: Access cutting-edge IoT pricing technology designed for you. Tagr.shop makes managing your store’s pricing effortless, efficient, and eco-friendly. Spend less time on tags, more time with customers. Call to Action: Explore Features.
• •Headline: The Easiest Upgrade Your Store Will Ever Get. Body: Unlock streamlined operations with Tagr.shop. Our digital pricing solution is quick to install, simple to manage via our app, and proven to save 80% of time spent on price updates. Call to Action: Request Your Demo.