Brand Tone

Elegant, Innovative, Empowering, Approachable, Playful

Brand Values

• •Sexual Wellness as a Necessity
• •Innovation & Technology
• •High Quality & Affordability
• •Inclusivity & Accessibility
• •Elegance & Design
• •Customer Satisfaction
• •Environmental & Social Responsibility

Best Practices

• •Maintain Sophistication with Inclusivity: Use elegant and refined language that reflects the premium nature of the brand, but always ensure the messaging is welcoming, inclusive ("for everyone"), and avoids alienating any potential customer.
• •Highlight Innovation and Quality Benefits: Focus on how the advanced technology and high-quality, body-safe materials translate into a better, safer, and more customizable user experience.
• •Empower and Educate, Don't Just Sell: Frame copy around the concept of sexual wellness as a necessary and positive aspect of life. Offer insights, tips, and encourage exploration and self-discovery, positioning SVAKOM as a guide in this journey.
• •Be Discreetly Passionate: Convey enthusiasm for pleasure and intimacy in a way that is exciting yet tasteful and aligns with the brand's elegant aesthetic. Avoid overly explicit or crude language.
• •Uphold Transparency and Trust: While showcasing innovation, be mindful of addressing any potential user concerns (like app use or product care) clearly and reassuringly. Reference awards and positive reviews subtly to build credibility.

Social Perception

Positive for product quality and design, good customer service, innovative but with some tech hiccups, trustworthy, discreet and destigmatizing, empowering and inclusive

Copy Examples

• •Headline: Elevate Your Senses. Discover SVAKOM. Body: Experience the art of pleasure with SVAKOM. Our award-winning designs and innovative technology are crafted to unlock new dimensions of desire. Explore a world where luxury meets intimate wellness, designed for every body and every journey. #Svakom #LuxuryWellness #InnovativePleasure
• •Headline: Intimacy, Reimagined. Technology, Perfected. Body: At SVAKOM, we believe sexual wellness is essential. That's why we engineer sophisticated, app-enhanced pleasure objects that adapt to your unique desires. It's more than a toy; it's a pathway to deeper connection and self-discovery. #TechForPleasure #SvakomInnovation #ExploreYourDesires
• •Headline: Your Pleasure. Your Rules. Our Craftsmanship. Body: Embrace your desires with confidence. SVAKOM offers elegantly designed, body-safe companions for your intimate moments. High quality, innovative, and created for everyone. Because your satisfaction is our masterpiece. #SexualWellness #EmpoweredIntimacy #SvakomToEveryone
• •Headline: Beyond the Taboo: The Future of Self-Care. Body: SVAKOM is redefining intimate well-being. Our discreet, technologically advanced products invite you to explore pleasure openly and joyfully. Join a community that celebrates self-love and sophisticated satisfaction. #FuckTaboos #SvakomJourney #ElegantPleasure
• •Headline: Award-Winning Design. Unforgettable Experiences. Body: Discover why SVAKOM is globally recognized for innovation and quality. Each product is a testament to our commitment to your ultimate satisfaction, blending cutting-edge technology with unparalleled elegance. Indulge in the SVAKOM difference. #PremiumPleasure #DesignAwards #SvakomExperience