Brand Tone

Sophisticated, Elegant, Authoritative, Aspirational, and Polished

Brand Values

• •Unparalleled Luxury
• •Exquisite Craftsmanship & Impeccable Designs
• •Innovation
• •Exceptional Service
• •Timeless Appeal

Best Practices

• •Embrace the Curator's Voice
• •Lead with Lifestyle, Support with Specs
• •Highlight Premier Partnerships
• •Speak Directly to the Designer
• •Maintain Visual and Textual Harmony

Social Perception

Perceived as a premier, high-end supplier and consultant by architects, interior designers, and builders, known for introducing innovative luxury brands and offering curated showroom experiences in the Indian market. Less known by the general public due to its specialized B2B and high-end residential project focus.

Copy Examples

• •The Art of Living, Redefined. Explore curated collections where global luxury and timeless design create your bespoke sanctuary.
• •Crafting moments of tranquility. We believe a bathroom should be more than a utility; it should be a sanctuary. Discover our Bath & Wellness collections, featuring exquisite craftsmanship from the world's most revered brands. Link in bio to explore the collection. #SurfacesPlus #LuxuryBath #InteriorDesign #Wellness #HomeDecor #DesignInspiration
• •Beyond Aesthetics: How We Partner with Architects to Integrate Sustainable Luxury into Modern Indian Homes.
• •Your vision for a perfect space deserves the finest materials. For over 40 years, Surfaces Plus has been the trusted curator of the world's leading bath, tile, and flooring brands. Visit our Ahmedabad showroom to experience unparalleled luxury.
• •Step into timeless charm and enduring quality. Our collection of wooden flooring is sourced from master artisans who share our passion for impeccable design and durability. Each plank tells a story of natural beauty, engineered to provide a sophisticated foundation for any interior.