Tono de Marca

approachable, creative, and authentic

Valores de Marca

• •Originality and Artistry
• •Personal Connection
• •Quality and Durability
• •Fusion of Influences
• •Customer-Centricity

Mejores Prácticas

• •Lead with the Story: Always connect the product back to its inspiration, whether it's a walk in the countryside, a memory from travel, or the collaborative process with a client.
• •Use Evocative and Authentic Language: Employ descriptive words that reflect the brand's values, such as "hand-drawn," "unique," "inspired," "crafted," and "authentic." Avoid overly corporate or generic marketing jargon.
• •Maintain a Personal and Approachable Voice: When responding to comments, reviews, or inquiries, be personal and friendly. Use "we" and "our" to reinforce the studio's personal nature.
• •Showcase the Process: Use social media to share behind-the-scenes content like initial sketches, the cutting process, and finished commissions (with permission). This visually reinforces the values of handcrafting and originality.
• •Emphasize Collaboration: Regularly invite customers to share their ideas for bespoke pieces. This not only drives sales for custom work but also strengthens the brand's image as a collaborative and customer-focused studio.

Percepción Social

Suffolk Shed is perceived as a high-quality artisan brand that delivers unique and beautiful products, with overwhelmingly positive customer reviews regarding quality, service, and design appreciation.

Ejemplos de Copy

• •Inspired by the wild beauty of the Suffolk countryside, our new collection is forged from steel and imagination. Let a piece of handcrafted nature take root in your garden. Explore the collection.
• •From a simple sketch to a lasting piece of your home. We love bringing your ideas to life. Have a vision for a custom metal art piece? Send us a message! #SuffolkShed #MetalArt #BespokeDesign #Handcrafted
• •Welcome them home with a sign that ess as unique as you are. Hand-drawn and cut from durable steel, our house signs blend rustic charm with a touch of modern cool. Let's create the perfect first impression together.
• •Looking for a gift that ess truly different? Our metal art is handcrafted with a story in every piece. From personal travel sketches to your own custom designs, give a gift that ess made to last and inspire. #UniqueGifts #Handmade #Suffolk
• •We believe art should have a story. Ours began with a love for the Suffolk landscape and the energy of our London roots. Every piece we create is hand-designed, infused with personal meaning, and crafted to bring a unique blend of country and city cool into your space.