Brand Tone

Expert and Knowledgeable, Customer-Focused and Supportive, Passionate and Enthusiastic, Trustworthy and Reliable, Approachable and Friendly, Modern and Tech-Savvy

Brand Values

• •Quality and Performance
• •Customer Satisfaction
• •Authenticity and Relevance
• •Accessibility and Affordability
• •Expertise and Precision
• •Support and Reliability

Best Practices

• •Show, Don't Just Tell, Your Expertise: Instead of simply saying 'we are experts,' showcase it through detailed product descriptions, informative blog posts, build videos, and transparent explanations of component choices. Encourage questions and offer guidance.
• •Emphasize Trust and Reliability Consistently: Reiterate quality commitments, warranty details, and customer support in various communications to build and maintain confidence.
• •Talk *to* them, not *at* them.
• •Highlight customer testimonials and reviews to build trust and showcase positive experiences.
• •Maintain a modern and tech-savvy tone by using relevant terminology and showcasing the latest components.

Social Perception

Highly Positive Customer Feedback, Trustworthy Builder, Go-To for Custom Builds, Australian Owned and Operated

Copy Examples

• •Get your free quote today and experience the Sudsterr difference.
• •Backed by a 3-year warranty and lifetime support, your ultimate gaming journey starts here.
• •We’re passionate about getting you the perfect build, without the tech-talk headache.
• •Invest in quality, invest in a Sudsterr.
• •See why our customers rave about our service!