Brand Tone

aspirational yet approachable

Brand Values

• •Confidence and Empowerment
• •Quality and Affordability
• •Personal Style over Fleeting Trends
• •Passion for Fashion
• •Customer-Centricity

Best Practices

• •Maintain a Personal Connection
• •Focus on Empowerment
• •Emphasize Quality and Care
• •Encourage User-Generated Content
• •Be Transparent and Responsive

Social Perception

Generally positive, seen as a source for stylish and affordable clothing. Founder's involvement and passion are well-received. Some issues noted with customer service, particularly returns and order fulfillment, leading to frustration.

Copy Examples

• •Stop waiting for a special occasion. ✨ Your daily life is your runway. Our new collection is filled with pieces designed to make you feel incredible, any day of the week. Because confidence is your best accessory. #StyledByMey #EverydayStyle
• •More Than Just Clothes. It's A Feeling. Discover pieces that are more than just on-trend—they're a reflection of you. Handpicked for quality, comfort, and that 'wow' factor. Shop now and find what makes you feel beautiful.
• •Subject: A Style Refresh You Deserve. Hey gorgeous! We believe that a great outfit can change your whole mood. That's why we're giving you a special offer to treat yourself to something new. Find your next favorite look and step out in style. You ve earned it.
• •The Liora Dress: Your new go-to for... well, everything. Dress it up with heels for a night out or pair it with sneakers for a chic daytime look. This isn't just a dress; it's a canvas for your personal style. Made with high-quality fabric that feels as good as it looks. How will you wear it? #StyleItYourWay
• •Tired of trends that don't feel like 'you'? At Styled By Mey, we're all about empowering you to own your style. We offer curated collections of affordable, high-quality pieces that are designed to make you feel confident and chic. Find your perfect fit with us!