Tono de Marca

Playful, youthful, friendly, approachable, creative, expressive, and community-focused.

Valores de Marca

• •Creativity and Self-Expression
• •Inclusivity and Community
• •Joy and Playfulness
• •Quality and Artistry

Mejores Prácticas

• •Use a Joyful and Energetic Vocabulary: Incorporate words like "vibrant," "playful," "happy," "creative," "shine," and "pop." Keep the language upbeat and positive.
• •Maintain a Conversational & Friendly Tone: Start captions with friendly greetings like "Hey there!" or "Hi friends!" Write as if you're talking to a friend, not a corporation.
• •Encourage Interaction with Questions: End posts with questions to boost engagement and reinforce the community value (e.g., "What's your vibe?", "Which design is your favorite?", "Show us your style!").
• •Use Emojis to Add Personality: Sprinkle relevant and colorful emojis (✨, 💖, 🎨,🍓, 🍋) throughout your copy to enhance the playful and visual nature of the brand.
• •Emphasize "You" and "Your": Center the copy on the customer. Focus on how *they* can express *their* personality and how the product fits into *their* life, rather than just listing product features.

Percepción Social

Perceived as high-quality, stylish, providing a positive customer experience, and being community-oriented.

Ejemplos de Copy

• •Your tech is about to get a Tutti new look! ✨ Our Bloom & Vibe collection just dropped. Packed with dreamy florals and electric colors, these cases are designed to make your phone, laptop, and watch pop. Don't just protect your tech, express yourself! Which one is calling your name? 👇 #StudioTutti
• •Why fit in when you were born to stand out? 💖 At Studio Tutti, 'everyone' is welcome. We create vibrant, durable gear that’s as unique as you are. It’s more than a phone case; it’s a piece of your personality. #TuttiMeansEveryone #CreativeCommunity
• •(Poll Sticker: 'New Case Day!' vs. 'Just Browsing!') Hey, creative crew! We see you 👀. Whether you're here to find your next masterpiece or just soaking up the inspiration, we're so happy you're part of our world. P.S. We think our 'Tutti Frutti' case would look amazing on your phone. 😉
• •Oops-proof, but make it art. 🎨 Our cases are built tough to handle your 'oops' moments, but designed to look like a masterpiece. With a shock-absorbent liner and a scratch-resistant finish, you get the best of both worlds. Go ahead, live colorfully and fearlessly. #StudioTutti
• •We LOVE seeing our creations in the wild! 😍 Look how @[username] is rocking the 'Checkmate' case. Style, meet personality. Got a Tutti case? Tag us in your pics for a chance to be featured and join our vibrant gallery of creators! #TuttiInTheWild