Brand Tone

Friendly and Welcoming, Charming and Thematic, Approachable and Affordable, Proud and Caring, Helpful

Brand Values

• •Customer Experience: Prioritizing a \"wonderful experience\" with \"excellent service\".
• •Quality and Care: Taking \"great pride\" in their offerings and ensuring items are \"packed with care\".
• •Uniqueness and Affordability: Offering \"unique items at affordable prices\".
• •Cleanliness: Maintaining an \"extremely clean\" and \"well-maintained facility\".
• •Community/Local Charm: Emphasizing their \"small family owned business\" nature and the New Orleans theme which resonates with those familiar with the city.

Best Practices

• •Embrace the Theme: Consistently weave in references to New Orleans, its charm, and its famous \"laissez les bons temps rouler\" (let the good times roll) spirit. This is a core part of the brand's identity.
• •Keep it Friendly and Approachable: Use warm, inviting language. Avoid overly formal or technical jargon. Focus on making customers feel welcome and comfortable, reflecting the staff's praised demeanor.
• •Highlight Value and Uniqueness: Regularly remind customers about the \"unique items at affordable prices\" and the special, curated nature of both the tanning services and gift shop.
• •Show, Don't Just Tell, About Care and Cleanliness: Instead of just saying \"we're clean,\" use phrases that evoke that image, or share customer testimonials that highlight it. Mention the pride taken in services and product care.
• •Maintain a Positive and Upbeat Voice: The New Orleans theme is inherently lively and positive. Copy should reflect this enthusiasm and the \"charming\" and \"enchanting\" atmosphere the salon aims to provide.

Social Perception

Customers perceive Streets of Orleans very positively. They are loved for: Cleanliness, Excellent Service, Unique Atmosphere, Value. The business seems to have successfully created a \"home-like\" feel for some customers.

Copy Examples

• •Headline: Step into the Big Easy Glow! ✨ Body: Get that perfect sun-kissed look while soaking in the charm of New Orleans, right here in Foley! Our friendly team is ready to help you shine. #StreetsOfOrleans #Tanning #NewOrleansVibe
• •Headline: Your Little Slice of NOLA Charm & Unique Finds! 🎁 Body: From dazzling tans to delightful gifts, Streets of Orleans brings the heart of New Orleans to you. Affordable treasures and a warm welcome always await. Come say hi! #FoleyAL #ShopLocal #GiftShop
• •Headline: We're All About That Bronze & Bright! ☀️ Body: Clean beds, expert advice, and a sprinkle of New Orleans magic – that's our recipe for your perfect tan. We take pride in making you feel amazing! #TanningSalon #GetYourGlow #FriendlyService
• •Headline: More Than Just a Tan – It's an Experience! ⚜️ Body: At Streets of Orleans, we're a family-owned spot passionate about bringing you top-notch tanning and unique gifts, all wrapped up in that special NOLA spirit. Quality and care in everything we do. #SupportSmallBusiness #NewOrleansTheme
• •Headline: \"Laissez les bons temps rouler... and a great tan begin!\" 😉 Body: Come on down to Streets of Orleans for a tanning experience that’s as unique and vibrant as the French Quarter itself! Plus, discover adorable gifts you won't find anywhere else. #UniqueGifts #TanningGoals #FoleyAlabama